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arXiv · 1409.7830

How good is the Shapley value-based approach to the influence maximization problem?

Kamil Adamczewski·Szymon Matejczyk·Tomasz P. Michalak
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Abstract

The Shapley value has been recently advocated as a method to choose the seed nodes for the process of information diffusion. Intuitively, since the Shapley value evaluates the average marginal contribution of a player to the coalitional game, it can be used in the network context to evaluate the marginal contribution of a node in the process of information diffusion given various groups of already 'infected' nodes. Although the above direction of research seems promising, the current liter- ature is missing a throughout assessment of its performance. The aim of this work is to provide such an assessment of the existing Shapley value-based approaches to information diffusion.

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Kamil Adamczewski, Szymon Matejczyk, Tomasz P. Michalak. 2014-09-27. How good is the Shapley value-based approach to the influence maximization problem?. https://arxiv.org/abs/1409.7830

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