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arXiv · 1703.03831

User Longevity and Engagement in Mobile Multiplayer Sports Management Games

Daniele Grassi·Giacomo Barigazzi·Giacomo Cabri
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Abstract

Mobile games are extremely popular and engage millions of people every day. Even if they are often quite simple, their development features a high degree of difficulty and requires close attention to both achieve a high satisfaction from users and grant a return to the developers. In this paper we propose a model that analyzes users' playing session time in order to evaluate and maximize the longevity of games, even during the first phases of their development.

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Daniele Grassi, Giacomo Barigazzi, Giacomo Cabri. 2017-03-10. User Longevity and Engagement in Mobile Multiplayer Sports Management Games. https://arxiv.org/abs/1703.03831

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