DeepRule: An Integrated Framework for Automated Business Rule Generation via Deep Predictive Modeling and Hybrid Search Optimization

Abstract

This paper proposes DeepRule, an integrated framework for automated business rule generation in retail assortment and pricing optimization. Addressing the systematic misalignment between existing theoretical models and real-world economic complexities, we identify three critical gaps: (1) data modality mismatch where unstructured textual sources (e.g. negotiation records, approval documents) impede accurate customer profiling; (2) dynamic feature entanglement challenges in modeling nonlinear price elasticity and time-varying attributes; (3) operational infeasibility caused by multi-tier business constraints. Our framework introduces a tri-level architecture for above challenges. We design a hybrid knowledge fusion engine employing large language models (LLMs) for deep semantic parsing of unstructured text, transforming distributor agreements and sales assessments into structured features while integrating managerial expertise. Then a game-theoretic constrained optimization mechanism is employed to dynamically reconcile supply chain interests through bilateral utility functions, encoding manufacturer-distributor profit redistribution as endogenous objectives under hierarchical constraints. Finally an interpretable decision distillation interface leveraging LLM-guided symbolic regression to find and optimize pricing strategies and auditable business rules embeds economic priors (e.g. non-negative elasticity) as hard constraints during mathematical expression search. We validate the framework in real retail environments achieving higher profits versus systematic B2C baselines while ensuring operational feasibility. This establishes a close-loop pipeline unifying unstructured knowledge injection, multi-agent optimization, and interpretable strategy synthesis for real economic intelligence.