The Road Less Traveled: Non-traditional Ways of Communicating Astronomy with the Public

Michael J. West

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The Road Less Traveled: Non-traditional Ways of Communicating Astronomy with the Public

Michael J. West

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Abstract

In an age of media saturation, how can astronomers succeed in grabbing the public's attention to increase awareness and understanding of astronomy? Here I discuss some creative alternatives to press releases, public lectures, television programs, books, magazine articles, and other traditional ways of bringing astronomy to a wide audience. By thinking outside the box and employing novel tools - from truly terrible sci-fi movies, to modern Stonehenges, to music from the stars - astronomers are finding effective new ways of communicating the wonders of the universe to people of all ages.

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Michael J. West. 2005-08-24. The Road Less Traveled: Non-traditional Ways of Communicating Astronomy with the Public. https://arxiv.org/abs/physics/0508183

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