Searcharxiv⌕ Search

arXiv subjects

Avijit Ghosh

Publications and source records attributed to Avijit Ghosh.

41 records · Page 3Linked to original sources

WebSelect: A Research Prototype for Optimizing Ad Exposures based on Network Structure

This paper describes a Research Prototype, WebSelect, designed to assist online media planners in deciding which websites to target for a media campaign. The salient feature of the prototype is its ability to capture and utilize the overlap information in website traffic and use it for media planning exercises. In addition, the prototype possesses the capability to include targeting parameters like users age group and income along with the varying advertising costs across different websites. The prototype uses a genetic algorithm at the backend to select the final subset to target from the possible website set.

cs.SI↗

Unified Shapley Framework to Explain Prediction Drift

Predictions are the currency of a machine learning model, and to understand the model's behavior over segments of a dataset, or over time, is an important problem in machine learning research and practice. There currently is no systematic framework to understand this drift in prediction distributions over time or between two semantically meaningful slices of data, in terms of the input features and points. We propose GroupShapley and GroupIG (Integrated Gradients), as axiomatically justified methods to tackle this problem. In doing so, we re-frame all current feature/data importance measures based on the Shapley value as essentially problems of distributional comparisons, and unify them under a common umbrella. We axiomatize certain desirable properties of distributional difference, and study the implications of choosing them empirically.

cs.LG↗

Public Sphere 2.0: Targeted Commenting in Online News Media

With the increase in online news consumption, to maximize advertisement revenue, news media websites try to attract and retain their readers on their sites. One of the most effective tools for reader engagement is commenting, where news readers post their views as comments against the news articles. Traditionally, it has been assumed that the comments are mostly made against the full article. In this work, we show that present commenting landscape is far from this assumption. Because the readers lack the time to go over an entire article, most of the comments are relevant to only particular sections of an article. In this paper, we build a system which can automatically classify comments against relevant sections of an article. To implement that, we develop a deep neural network based mechanism to find comments relevant to any section and a paragraph wise commenting interface to showcase them. We believe that such a data driven commenting system can help news websites to further increase reader engagement.

cs.IR↗

SAVITR: A System for Real-time Location Extraction from Microblogs during Emergencies

We present SAVITR, a system that leverages the information posted on the Twitter microblogging site to monitor and analyse emergency situations. Given that only a very small percentage of microblogs are geo-tagged, it is essential for such a system to extract locations from the text of the microblogs. We employ natural language processing techniques to infer the locations mentioned in the microblog text, in an unsupervised fashion and display it on a map-based interface. The system is designed for efficient performance, achieving an F-score of 0.79, and is approximately two orders of magnitude faster than other available tools for location extraction.

cs.SI↗

Classification of Cellular Automata Rules Based on Their Properties

This paper presents a classification of Cellular Automata rules based on its properties at the nth iteration. Elaborate computer program has been designed to get the nth iteration for arbitrary 1-D or 2-D CA rules. Studies indicate that the figures at some particular iteration might be helpful for some specific application. The hardware circuit implementation can be done using opto-electronic components [1-7].

cs.DM↗