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Hannes Ullrich

Publications and source records attributed to Hannes Ullrich.

3 recordsLinked to original sources

Facebook Shadow Profiles

We quantify Facebook's ability to build shadow profiles by tracking individuals across the web, irrespective of whether they are users of the social network. For a representative sample of US Internet users, we find that Facebook is able to track about 40 percent of the browsing time of both users and non-users of Facebook, including on privacy-sensitive domains and across user demographics. We show that the collected browsing data can produce accurate predictions of personal information that is valuable for advertisers, such as age or gender. Because Facebook users reveal their demographic information to the platform, and because the browsing behavior of users and non-users of Facebook overlaps, users impose a data externality on non-users by allowing Facebook to infer their personal information.

econ.GN

Machine Predictions and Human Decisions with Variation in Payoffs and Skill

Human decision-making differs due to variation in both incentives and available information. This constitutes a substantial challenge for the evaluation of whether and how machine learning predictions can improve decision outcomes. We propose a framework that incorporates machine learning on large-scale data into a choice model featuring heterogeneity in decision maker payoff functions and predictive skill. We apply this framework to the major health policy problem of improving the efficiency in antibiotic prescribing in primary care, one of the leading causes of antibiotic resistance. Our analysis reveals large variation in physicians' skill to diagnose bacterial infections and in how physicians trade off the externality inherent in antibiotic use against its curative benefit. Counterfactual policy simulations show that the combination of machine learning predictions with physician diagnostic skill results in a 25.4 percent reduction in prescribing and achieves the largest welfare gains compared to alternative policies for both estimated physician as well as conservative social planner preference weights on the antibiotic resistance externality.

econ.GN

Battling Antibiotic Resistance: Can Machine Learning Improve Prescribing?

Antibiotic resistance constitutes a major health threat. Predicting bacterial causes of infections is key to reducing antibiotic misuse, a leading driver of antibiotic resistance. We train a machine learning algorithm on administrative and microbiological laboratory data from Denmark to predict diagnostic test outcomes for urinary tract infections. Based on predictions, we develop policies to improve prescribing in primary care, highlighting the relevance of physician expertise and policy implementation when patient distributions vary over time. The proposed policies delay antibiotic prescriptions for some patients until test results are known and give them instantly to others. We find that machine learning can reduce antibiotic use by 7.42 percent without reducing the number of treated bacterial infections. As Denmark is one of the most conservative countries in terms of antibiotic use, this result is likely to be a lower bound of what can be achieved elsewhere.

econ.GN