From Demand to System Co-Shaping: A Review of User Roles in Transportation Systems
Users are central to transportation systems, yet their roles are often simplified in transportation modeling and decision-making. Conventional approaches primarily represent users through demand-related inputs, such as trip flows, delivery requests, and charging loads. However, digital, electrified, and platform-based services create more direct user-system interactions, with users responding to prices, incentives, service availability, and information in ways that can influence operational and planning decisions. This review develops a concept-oriented, taxonomy-based synthesis of how user-related information is represented and used in transportation decision-making. Rather than organizing the literature primarily by transport domain, we distinguish three user roles: passive demand, operational agents, and system co-shapers. Drawing on studies across transportation electrification, urban logistics, shared mobility, multimodal transport, and Mobility-as-a-Service (MaaS), the review examines how user preferences, flexibility, willingness to pay, acceptance, participation, and feedback are incorporated into modeling and decision frameworks. The synthesis shows that progress has been made in measuring and predicting user behavior, but user-related variables are still often used mainly for behavioral analysis rather than as actionable inputs to system decisions. Their integration into operational decision-making remains incomplete, and systematic feedback from operational user responses and outcomes to long-term planning is even more limited. Key challenges include closing the loop between operation and planning, modeling heterogeneous and strategic users, integrating optimization with user acceptance, and ensuring privacy, equity, and deployability. Together, these findings point toward a shift from user-behavior analysis to user-informed and user-driven transportation system design.