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Jingqian Zhao

Publications and source records attributed to Jingqian Zhao.

4 recordsLinked to original sources

Pailitao-MMSearch: Building Native E-Commerce Multimodal Search Foundation

The evolution of e-commerce has fundamentally transformed how users search for products, shifting from simple text-based keyword queries to complex multimodal interactions that seamlessly combine product images, natural language descriptions, and mixed-intent instructions. However, existing approaches face a critical dilemma: single-modal specialist models, deployed independently for text retrieval, visual search, and voice recognition, operate in isolation and cannot handle cross-modal queries, while general-purpose vision-language models lack the domain-specific knowledge necessary for fine-grained product understanding, user behavior modeling, and commercial intent reasoning. In this work, we present Pailitao-MMSearch, one native e-commerce multimodal search foundation model designed to bridge this gap. Our approach introduces three key innovations: (1)HybSID (Hybrid Semantic ID);(2)a two-stage continual pre-training strategy; and (3)a hybrid reasoning post-training pipeline. Built upon Qwen and deployed on Taobao's Pailitao multimodal search platform, Pailitao-MMSearch achieves substantial improvements in online A/B testing, including up to +13.61\% in Gross Merchandise Volume (GMV) and +8.21\% in transaction volume compared to traditional multi-modal search pipeline, demonstrating the effectiveness of our native e-commerce multimodal search large language models.

cs.AI

CoreEval: Automatically Building Contamination-Resilient Datasets with Real-World Knowledge toward Reliable LLM Evaluation

Data contamination poses a significant challenge to the fairness of LLM evaluations in natural language processing tasks by inadvertently exposing models to test data during training. Current studies attempt to mitigate this issue by modifying existing datasets or generating new ones from freshly collected information. However, these methods fall short of ensuring contamination-resilient evaluation, as they fail to fully eliminate pre-existing knowledge from models or preserve the semantic complexity of the original datasets. To address these limitations, we propose \textbf{CoreEval}, a \textbf{Co}ntamination-\textbf{re}silient \textbf{Eval}uation strategy for automatically updating data with real-world knowledge. This approach begins by extracting entity relationships from the original data and leveraging the GDELT database to retrieve relevant, up-to-date knowledge. The retrieved knowledge is then recontextualized and integrated with the original data, which is refined and restructured to ensure semantic coherence and enhanced task relevance. Ultimately, a robust data reflection mechanism is employed to iteratively verify and refine labels, ensuring consistency between the updated and original datasets. Extensive experiments on updated datasets validate the robustness of CoreEval, demonstrating its effectiveness in mitigating performance overestimation caused by data contamination.

cs.CL

Mitigating Biases of Large Language Models in Stance Detection with Counterfactual Augmented Calibration

Stance detection is critical for understanding the underlying position or attitude expressed toward a topic. Large language models (LLMs) have demonstrated significant advancements across various natural language processing tasks including stance detection, however, their performance in stance detection is limited by biases and spurious correlations inherent due to their data-driven nature. Our statistical experiment reveals that LLMs are prone to generate biased stances due to sentiment-stance spurious correlations and preference towards certain individuals and topics. Furthermore, the results demonstrate a strong negative correlation between stance bias and stance detection performance, underscoring the importance of mitigating bias to enhance the utility of LLMs in stance detection. Therefore, in this paper, we propose a Counterfactual Augmented Calibration Network (FACTUAL), which a novel calibration network is devised to calibrate potential bias in the stance prediction of LLMs. Further, to address the challenge of effectively learning bias representations and the difficulty in the generalizability of debiasing, we construct counterfactual augmented data. This approach enhances the calibration network, facilitating the debiasing and out-of-domain generalization. Experimental results on in-target and zero-shot stance detection tasks show that the proposed FACTUAL can effectively mitigate biases of LLMs, achieving state-of-the-art results.

cs.CL

Multi-modal Stance Detection: New Datasets and Model

Stance detection is a challenging task that aims to identify public opinion from social media platforms with respect to specific targets. Previous work on stance detection largely focused on pure texts. In this paper, we study multi-modal stance detection for tweets consisting of texts and images, which are prevalent in today's fast-growing social media platforms where people often post multi-modal messages. To this end, we create five new multi-modal stance detection datasets of different domains based on Twitter, in which each example consists of a text and an image. In addition, we propose a simple yet effective Targeted Multi-modal Prompt Tuning framework (TMPT), where target information is leveraged to learn multi-modal stance features from textual and visual modalities. Experimental results on our five benchmark datasets show that the proposed TMPT achieves state-of-the-art performance in multi-modal stance detection.

cs.CL