arXiv subjects

Likang Wu

Publications and source records attributed to Likang Wu.

At least 37 records · Page 2Linked to original sources

arXiv2024

An Efficient Continuous Control Perspective for Reinforcement-Learning-based Sequential Recommendation

Sequential recommendation, where user preference is dynamically inferred from sequential historical behaviors, is a critical task in recommender systems (RSs). To further optimize long-term user engagement, offline reinforcement-learning-based RSs have become a mainstream technique as they provide an additional advantage in avoiding global explorations that may harm online users' experiences. However, previous studies mainly focus on discrete action and policy spaces, which might have difficulties in handling dramatically growing items efficiently. To mitigate this issue, in this paper, we aim to design an algorithmic framework applicable to continuous policies. To facilitate the control in the low-dimensional but dense user preference space, we propose an \underline{\textbf{E}}fficient \underline{\textbf{Co}}ntinuous \underline{\textbf{C}}ontrol framework (ECoC). Based on a statistically tested assumption, we first propose the novel unified action representation abstracted from normalized user and item spaces. Then, we develop the corresponding policy evaluation and policy improvement procedures. During this process, strategic exploration and directional control in terms of unified actions are carefully designed and crucial to final recommendation decisions. Moreover, beneficial from unified actions, the conservatism regularization for policies and value functions are combined and perfectly compatible with the continuous framework. The resulting dual regularization ensures the successful offline training of RL-based recommendation policies. Finally, we conduct extensive experiments to validate the effectiveness of our framework. The results show that compared to the discrete baselines, our ECoC is trained far more efficiently. Meanwhile, the final policies outperform baselines in both capturing the offline data and gaining long-term rewards.

cs.LG↗

arXiv2024

LANE: Logic Alignment of Non-tuning Large Language Models and Online Recommendation Systems for Explainable Reason Generation

The explainability of recommendation systems is crucial for enhancing user trust and satisfaction. Leveraging large language models (LLMs) offers new opportunities for comprehensive recommendation logic generation. However, in existing related studies, fine-tuning LLM models for recommendation tasks incurs high computational costs and alignment issues with existing systems, limiting the application potential of proven proprietary/closed-source LLM models, such as GPT-4. In this work, our proposed effective strategy LANE aligns LLMs with online recommendation systems without additional LLMs tuning, reducing costs and improving explainability. This innovative approach addresses key challenges in integrating language models with recommendation systems while fully utilizing the capabilities of powerful proprietary models. Specifically, our strategy operates through several key components: semantic embedding, user multi-preference extraction using zero-shot prompting, semantic alignment, and explainable recommendation generation using Chain of Thought (CoT) prompting. By embedding item titles instead of IDs and utilizing multi-head attention mechanisms, our approach aligns the semantic features of user preferences with those of candidate items, ensuring coherent and user-aligned recommendations. Sufficient experimental results including performance comparison, questionnaire voting, and visualization cases prove that our method can not only ensure recommendation performance, but also provide easy-to-understand and reasonable recommendation logic.

cs.IR↗

arXiv2024

Enhancing Collaborative Semantics of Language Model-Driven Recommendations via Graph-Aware Learning

Large Language Models (LLMs) are increasingly prominent in the recommendation systems domain. Existing studies usually utilize in-context learning or supervised fine-tuning on task-specific data to align LLMs into recommendations. However, the substantial bias in semantic spaces between language processing tasks and recommendation tasks poses a nonnegligible challenge. Specifically, without the adequate capturing ability of collaborative information, existing modeling paradigms struggle to capture behavior patterns within community groups, leading to LLMs' ineffectiveness in discerning implicit interaction semantic in recommendation scenarios. To address this, we consider enhancing the learning capability of language model-driven recommendation models for structured data, specifically by utilizing interaction graphs rich in collaborative semantics. We propose a Graph-Aware Learning for Language Model-Driven Recommendations (GAL-Rec). GAL-Rec enhances the understanding of user-item collaborative semantics by imitating the intent of Graph Neural Networks (GNNs) to aggregate multi-hop information, thereby fully exploiting the substantial learning capacity of LLMs to independently address the complex graphs in the recommendation system. Sufficient experimental results on three real-world datasets demonstrate that GAL-Rec significantly enhances the comprehension of collaborative semantics, and improves recommendation performance.

cs.IR↗

arXiv2024

LangTopo: Aligning Language Descriptions of Graphs with Tokenized Topological Modeling

Recently, large language models (LLMs) have been widely researched in the field of graph machine learning due to their outstanding abilities in language comprehension and learning. However, the significant gap between natural language tasks and topological structure modeling poses a nonnegligible challenge. Specifically, since natural language descriptions are not sufficient for LLMs to understand and process graph-structured data, fine-tuned LLMs perform even worse than some traditional GNN models on graph tasks, lacking inherent modeling capabilities for graph structures. Existing research overly emphasizes LLMs' understanding of semantic information captured by external models, while inadequately exploring graph topological structure modeling, thereby overlooking the genuine capabilities that LLMs lack. Consequently, in this paper, we introduce a new framework, LangTopo, which aligns graph structure modeling with natural language understanding at the token level. LangTopo quantifies the graph structure modeling capabilities of GNNs and LLMs by constructing a codebook for the graph modality and performs consistency maximization. This process aligns the text description of LLM with the topological modeling of GNN, allowing LLM to learn the ability of GNN to capture graph structures, enabling LLM to handle graph-structured data independently. We demonstrate the effectiveness of our proposed method on multiple datasets.

cs.AI↗

arXiv2024

A Survey on Large Language Models for Recommendation

Large Language Models (LLMs) have emerged as powerful tools in the field of Natural Language Processing (NLP) and have recently gained significant attention in the domain of Recommendation Systems (RS). These models, trained on massive amounts of data using self-supervised learning, have demonstrated remarkable success in learning universal representations and have the potential to enhance various aspects of recommendation systems by some effective transfer techniques such as fine-tuning and prompt tuning, and so on. The crucial aspect of harnessing the power of language models in enhancing recommendation quality is the utilization of their high-quality representations of textual features and their extensive coverage of external knowledge to establish correlations between items and users. To provide a comprehensive understanding of the existing LLM-based recommendation systems, this survey presents a taxonomy that categorizes these models into two major paradigms, respectively Discriminative LLM for Recommendation (DLLM4Rec) and Generative LLM for Recommendation (GLLM4Rec), with the latter being systematically sorted out for the first time. Furthermore, we systematically review and analyze existing LLM-based recommendation systems within each paradigm, providing insights into their methodologies, techniques, and performance. Additionally, we identify key challenges and several valuable findings to provide researchers and practitioners with inspiration. We have also created a GitHub repository to index relevant papers on LLMs for recommendation, https://github.com/WLiK/LLM4Rec.

cs.IR↗

arXiv2024

From a Social Cognitive Perspective: Context-aware Visual Social Relationship Recognition

People's social relationships are often manifested through their surroundings, with certain objects or interactions acting as symbols for specific relationships, e.g., wedding rings, roses, hugs, or holding hands. This brings unique challenges to recognizing social relationships, requiring understanding and capturing the essence of these contexts from visual appearances. However, current methods of social relationship understanding rely on the basic classification paradigm of detected persons and objects, which fails to understand the comprehensive context and often overlooks decisive social factors, especially subtle visual cues. To highlight the social-aware context and intricate details, we propose a novel approach that recognizes \textbf{Con}textual \textbf{So}cial \textbf{R}elationships (\textbf{ConSoR}) from a social cognitive perspective. Specifically, to incorporate social-aware semantics, we build a lightweight adapter upon the frozen CLIP to learn social concepts via our novel multi-modal side adapter tuning mechanism. Further, we construct social-aware descriptive language prompts (e.g., scene, activity, objects, emotions) with social relationships for each image, and then compel ConSoR to concentrate more intensively on the decisive visual social factors via visual-linguistic contrasting. Impressively, ConSoR outperforms previous methods with a 12.2\% gain on the People-in-Social-Context (PISC) dataset and a 9.8\% increase on the People-in-Photo-Album (PIPA) benchmark. Furthermore, we observe that ConSoR excels at finding critical visual evidence to reveal social relationships.

cs.CV↗

arXiv2024

END4Rec: Efficient Noise-Decoupling for Multi-Behavior Sequential Recommendation

In recommendation systems, users frequently engage in multiple types of behaviors, such as clicking, adding to a cart, and purchasing. However, with diversified behavior data, user behavior sequences will become very long in the short term, which brings challenges to the efficiency of the sequence recommendation model. Meanwhile, some behavior data will also bring inevitable noise to the modeling of user interests. To address the aforementioned issues, firstly, we develop the Efficient Behavior Sequence Miner (EBM) that efficiently captures intricate patterns in user behavior while maintaining low time complexity and parameter count. Secondly, we design hard and soft denoising modules for different noise types and fully explore the relationship between behaviors and noise. Finally, we introduce a contrastive loss function along with a guided training strategy to compare the valid information in the data with the noisy signal, and seamlessly integrate the two denoising processes to achieve a high degree of decoupling of the noisy signal. Sufficient experiments on real-world datasets demonstrate the effectiveness and efficiency of our approach in dealing with multi-behavior sequential recommendation.

cs.IR↗

arXiv2024

A Cross-View Hierarchical Graph Learning Hypernetwork for Skill Demand-Supply Joint Prediction

The rapidly changing landscape of technology and industries leads to dynamic skill requirements, making it crucial for employees and employers to anticipate such shifts to maintain a competitive edge in the labor market. Existing efforts in this area either rely on domain-expert knowledge or regarding skill evolution as a simplified time series forecasting problem. However, both approaches overlook the sophisticated relationships among different skills and the inner-connection between skill demand and supply variations. In this paper, we propose a Cross-view Hierarchical Graph learning Hypernetwork (CHGH) framework for joint skill demand-supply prediction. Specifically, CHGH is an encoder-decoder network consisting of i) a cross-view graph encoder to capture the interconnection between skill demand and supply, ii) a hierarchical graph encoder to model the co-evolution of skills from a cluster-wise perspective, and iii) a conditional hyper-decoder to jointly predict demand and supply variations by incorporating historical demand-supply gaps. Extensive experiments on three real-world datasets demonstrate the superiority of the proposed framework compared to seven baselines and the effectiveness of the three modules.

cs.LG↗

arXiv2023

Exploring Large Language Model for Graph Data Understanding in Online Job Recommendations

Large Language Models (LLMs) have revolutionized natural language processing tasks, demonstrating their exceptional capabilities in various domains. However, their potential for behavior graph understanding in job recommendations remains largely unexplored. This paper focuses on unveiling the capability of large language models in understanding behavior graphs and leveraging this understanding to enhance recommendations in online recruitment, including the promotion of out-of-distribution (OOD) application. We present a novel framework that harnesses the rich contextual information and semantic representations provided by large language models to analyze behavior graphs and uncover underlying patterns and relationships. Specifically, we propose a meta-path prompt constructor that leverages LLM recommender to understand behavior graphs for the first time and design a corresponding path augmentation module to alleviate the prompt bias introduced by path-based sequence input. By leveraging this capability, our framework enables personalized and accurate job recommendations for individual users. We evaluate the effectiveness of our approach on a comprehensive dataset and demonstrate its ability to improve the relevance and quality of recommended quality. This research not only sheds light on the untapped potential of large language models but also provides valuable insights for developing advanced recommendation systems in the recruitment market. The findings contribute to the growing field of natural language processing and offer practical implications for enhancing job search experiences. We release the code at https://github.com/WLiK/GLRec.

cs.AI↗

arXiv2023

APGL4SR: A Generic Framework with Adaptive and Personalized Global Collaborative Information in Sequential Recommendation

The sequential recommendation system has been widely studied for its promising effectiveness in capturing dynamic preferences buried in users' sequential behaviors. Despite the considerable achievements, existing methods usually focus on intra-sequence modeling while overlooking exploiting global collaborative information by inter-sequence modeling, resulting in inferior recommendation performance. Therefore, previous works attempt to tackle this problem with a global collaborative item graph constructed by pre-defined rules. However, these methods neglect two crucial properties when capturing global collaborative information, i.e., adaptiveness and personalization, yielding sub-optimal user representations. To this end, we propose a graph-driven framework, named Adaptive and Personalized Graph Learning for Sequential Recommendation (APGL4SR), that incorporates adaptive and personalized global collaborative information into sequential recommendation systems. Specifically, we first learn an adaptive global graph among all items and capture global collaborative information with it in a self-supervised fashion, whose computational burden can be further alleviated by the proposed SVD-based accelerator. Furthermore, based on the graph, we propose to extract and utilize personalized item correlations in the form of relative positional encoding, which is a highly compatible manner of personalizing the utilization of global collaborative information. Finally, the entire framework is optimized in a multi-task learning paradigm, thus each part of APGL4SR can be mutually reinforced. As a generic framework, APGL4SR can outperform other baselines with significant margins. The code is available at https://github.com/Graph-Team/APGL4SR.

cs.IR↗

arXiv2023

KMF: Knowledge-Aware Multi-Faceted Representation Learning for Zero-Shot Node Classification

Recently, Zero-Shot Node Classification (ZNC) has been an emerging and crucial task in graph data analysis. This task aims to predict nodes from unseen classes which are unobserved in the training process. Existing work mainly utilizes Graph Neural Networks (GNNs) to associate features' prototypes and labels' semantics thus enabling knowledge transfer from seen to unseen classes. However, the multi-faceted semantic orientation in the feature-semantic alignment has been neglected by previous work, i.e. the content of a node usually covers diverse topics that are relevant to the semantics of multiple labels. It's necessary to separate and judge the semantic factors that tremendously affect the cognitive ability to improve the generality of models. To this end, we propose a Knowledge-Aware Multi-Faceted framework (KMF) that enhances the richness of label semantics via the extracted KG (Knowledge Graph)-based topics. And then the content of each node is reconstructed to a topic-level representation that offers multi-faceted and fine-grained semantic relevancy to different labels. Due to the particularity of the graph's instance (i.e., node) representation, a novel geometric constraint is developed to alleviate the problem of prototype drift caused by node information aggregation. Finally, we conduct extensive experiments on several public graph datasets and design an application of zero-shot cross-domain recommendation. The quantitative results demonstrate both the effectiveness and generalization of KMF with the comparison of state-of-the-art baselines.

cs.LG↗

arXiv2023

Generative Job Recommendations with Large Language Model

The rapid development of online recruitment services has encouraged the utilization of recommender systems to streamline the job seeking process. Predominantly, current job recommendations deploy either collaborative filtering or person-job matching strategies. However, these models tend to operate as "black-box" systems and lack the capacity to offer explainable guidance to job seekers. Moreover, conventional matching-based recommendation methods are limited to retrieving and ranking existing jobs in the database, restricting their potential as comprehensive career AI advisors. To this end, here we present GIRL (GeneratIve job Recommendation based on Large language models), a novel approach inspired by recent advancements in the field of Large Language Models (LLMs). We initially employ a Supervised Fine-Tuning (SFT) strategy to instruct the LLM-based generator in crafting suitable Job Descriptions (JDs) based on the Curriculum Vitae (CV) of a job seeker. Moreover, we propose to train a model which can evaluate the matching degree between CVs and JDs as a reward model, and we use Proximal Policy Optimization (PPO)-based Reinforcement Learning (RL) method to further fine-tine the generator. This aligns the generator with recruiter feedback, tailoring the output to better meet employer preferences. In particular, GIRL serves as a job seeker-centric generative model, providing job suggestions without the need of a candidate set. This capability also enhances the performance of existing job recommendation models by supplementing job seeking features with generated content. With extensive experiments on a large-scale real-world dataset, we demonstrate the substantial effectiveness of our approach. We believe that GIRL introduces a paradigm-shifting approach to job recommendation systems, fostering a more personalized and comprehensive job-seeking experience.

cs.IR↗

arXiv2023

Recognizing Unseen Objects via Multimodal Intensive Knowledge Graph Propagation

Zero-Shot Learning (ZSL), which aims at automatically recognizing unseen objects, is a promising learning paradigm to understand new real-world knowledge for machines continuously. Recently, the Knowledge Graph (KG) has been proven as an effective scheme for handling the zero-shot task with large-scale and non-attribute data. Prior studies always embed relationships of seen and unseen objects into visual information from existing knowledge graphs to promote the cognitive ability of the unseen data. Actually, real-world knowledge is naturally formed by multimodal facts. Compared with ordinary structural knowledge from a graph perspective, multimodal KG can provide cognitive systems with fine-grained knowledge. For example, the text description and visual content can depict more critical details of a fact than only depending on knowledge triplets. Unfortunately, this multimodal fine-grained knowledge is largely unexploited due to the bottleneck of feature alignment between different modalities. To that end, we propose a multimodal intensive ZSL framework that matches regions of images with corresponding semantic embeddings via a designed dense attention module and self-calibration loss. It makes the semantic transfer process of our ZSL framework learns more differentiated knowledge between entities. Our model also gets rid of the performance limitation of only using rough global features. We conduct extensive experiments and evaluate our model on large-scale real-world data. The experimental results clearly demonstrate the effectiveness of the proposed model in standard zero-shot classification tasks.

cs.CV↗

arXiv2023

GUESR: A Global Unsupervised Data-Enhancement with Bucket-Cluster Sampling for Sequential Recommendation

Sequential Recommendation is a widely studied paradigm for learning users' dynamic interests from historical interactions for predicting the next potential item. Although lots of research work has achieved remarkable progress, they are still plagued by the common issues: data sparsity of limited supervised signals and data noise of accidentally clicking. To this end, several works have attempted to address these issues, which ignored the complex association of items across several sequences. Along this line, with the aim of learning representative item embedding to alleviate this dilemma, we propose GUESR, from the view of graph contrastive learning. Specifically, we first construct the Global Item Relationship Graph (GIRG) from all interaction sequences and present the Bucket-Cluster Sampling (BCS) method to conduct the sub-graphs. Then, graph contrastive learning on this reduced graph is developed to enhance item representations with complex associations from the global view. We subsequently extend the CapsNet module with the elaborately introduced target-attention mechanism to derive users' dynamic preferences. Extensive experimental results have demonstrated our proposed GUESR could not only achieve significant improvements but also could be regarded as a general enhancement strategy to improve the performance in combination with other sequential recommendation methods.

cs.IR↗

arXiv2022

Untargeted Attack against Federated Recommendation Systems via Poisonous Item Embeddings and the Defense

Federated recommendation (FedRec) can train personalized recommenders without collecting user data, but the decentralized nature makes it susceptible to poisoning attacks. Most previous studies focus on the targeted attack to promote certain items, while the untargeted attack that aims to degrade the overall performance of the FedRec system remains less explored. In fact, untargeted attacks can disrupt the user experience and bring severe financial loss to the service provider. However, existing untargeted attack methods are either inapplicable or ineffective against FedRec systems. In this paper, we delve into the untargeted attack and its defense for FedRec systems. (i) We propose ClusterAttack, a novel untargeted attack method. It uploads poisonous gradients that converge the item embeddings into several dense clusters, which make the recommender generate similar scores for these items in the same cluster and perturb the ranking order. (ii) We propose a uniformity-based defense mechanism (UNION) to protect FedRec systems from such attacks. We design a contrastive learning task that regularizes the item embeddings toward a uniform distribution. Then the server filters out these malicious gradients by estimating the uniformity of updated item embeddings. Experiments on two public datasets show that ClusterAttack can effectively degrade the performance of FedRec systems while circumventing many defense methods, and UNION can improve the resistance of the system against various untargeted attacks, including our ClusterAttack.

cs.IR↗

arXiv2022

Preference Enhanced Social Influence Modeling for Network-Aware Cascade Prediction

Network-aware cascade size prediction aims to predict the final reposted number of user-generated information via modeling the propagation process in social networks. Estimating the user's reposting probability by social influence, namely state activation plays an important role in the information diffusion process. Therefore, Graph Neural Networks (GNN), which can simulate the information interaction between nodes, has been proved as an effective scheme to handle this prediction task. However, existing studies including GNN-based models usually neglect a vital factor of user's preference which influences the state activation deeply. To that end, we propose a novel framework to promote cascade size prediction by enhancing the user preference modeling according to three stages, i.e., preference topics generation, preference shift modeling, and social influence activation. Our end-to-end method makes the user activating process of information diffusion more adaptive and accurate. Extensive experiments on two large-scale real-world datasets have clearly demonstrated the effectiveness of our proposed model compared to state-of-the-art baselines.

cs.SI↗

arXiv2021

Estimating Fund-Raising Performance for Start-up Projects from a Market Graph Perspective

In the online innovation market, the fund-raising performance of the start-up project is a concerning issue for creators, investors and platforms. Unfortunately, existing studies always focus on modeling the fund-raising process after the publishment of a project but the predicting of a project attraction in the market before setting up is largely unexploited. Usually, this prediction is always with great challenges to making a comprehensive understanding of both the start-up project and market environment. To that end, in this paper, we present a focused study on this important problem from a market graph perspective. Specifically, we propose a Graph-based Market Environment (GME) model for predicting the fund-raising performance of the unpublished project by exploiting the market environment. In addition, we discriminatively model the project competitiveness and market preferences by designing two graph-based neural network architectures and incorporating them into a joint optimization stage. Furthermore, to explore the information propagation problem with dynamic environment in a large-scale market graph, we extend the GME model with parallelizing competitiveness quantification and hierarchical propagation algorithm. Finally, we conduct extensive experiments on real-world data. The experimental results clearly demonstrate the effectiveness of our proposed model.

cs.LG↗

arXiv2021

Learning the Implicit Semantic Representation on Graph-Structured Data

Existing representation learning methods in graph convolutional networks are mainly designed by describing the neighborhood of each node as a perceptual whole, while the implicit semantic associations behind highly complex interactions of graphs are largely unexploited. In this paper, we propose a Semantic Graph Convolutional Networks (SGCN) that explores the implicit semantics by learning latent semantic-paths in graphs. In previous work, there are explorations of graph semantics via meta-paths. However, these methods mainly rely on explicit heterogeneous information that is hard to be obtained in a large amount of graph-structured data. SGCN first breaks through this restriction via leveraging the semantic-paths dynamically and automatically during the node aggregating process. To evaluate our idea, we conduct sufficient experiments on several standard datasets, and the empirical results show the superior performance of our model.

cs.AI↗