SearcharxivSearch

arXiv subjects

Maleeha Masood

Publications and source records attributed to Maleeha Masood.

2 recordsLinked to original sources

SILC: Lookahead Caching for Short-form Video Delivery Systems

Short video platforms like TikTok, Instagram Reels, and YouTube Shorts have gained immense popularity in the last few years and are responsible for a large and growing fraction of Internet traffic. We identify two unique opportunities for improving short video delivery using their existing interactions with content delivery networks (CDNs). First, short videos use a push-based recommendation system, where the user is presented a sequence of videos recommended by the algorithm rather than user explicitly picking content to watch (e.g., in YouTube). Such push-based short video systems offer a unique opportunity for system design by providing visibility into upcoming requests. Second, the popularity of these videos follows a highly skewed Pareto distribution, leading to geographical and temporal overlap amongst videos being served. We leverage these opportunities to build SILC - a lookahead-aware caching system, aimed at (i) reducing CDN cache miss rates, as well as (ii) reducing midgress bandwidth between the CDN and the origin server. Our evaluation of SILC uses traces that we collect from real users, through (i) an in-person user study, and (ii) a data donation program involving 100 TikTok users across the world. Using a combination of these traces, we simulate traffic from 10,000 simultaneous users. Our evaluation shows that, compared to 10 state-of-the-art heuristic and learning-based cache eviction policies, SILC reduces a CDN's midgress costs by 11.1% to 111%.

cs.NI

Counting How the Seconds Count: Understanding Algorithm-User Interplay in TikTok via ML-driven Analysis of Video Content

Short video streaming systems such as TikTok, YouTube Shorts, Instagram Reels, etc., have reached billions of active users worldwide. At the core of such systems are (proprietary) recommendation algorithms which recommend a sequence of videos to each user, in a personalized way. We aim to understand the temporal evolution of recommendations made by such algorithms, as well as the interplay between the recommendations and user experience. While past work has studied recommendation algorithms using textual data (e.g., titles, hashtags, etc.) as well as user studies and interviews, we add a third modality of analysis - we perform automated analysis of the videos themselves. To perform such multimodal analysis, we develop a new HCI measurement approach that starts with our new tool called VCA (Video Content Analysis) that leverages recent advances in Vision Language Models (VLMs). We apply VCA on a trifecta of HCI methodologies - real user studies, interviews, and data donation. This allows us to understand temporal aspects of how well TikTok's recommendation algorithm is perceived by users, is affected by user interactions, and aligns with user history; how users are sensitive to the order of videos recommended; and how the algorithm's effectiveness itself may be predictable in the future. While it is not our goal to reverse-engineer TikTok's recommendation algorithm, our new findings indicate behavioral aspects that the TikTok user community can benefit from.

cs.SI