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Pablo Sánchez

Publications and source records attributed to Pablo Sánchez.

6 recordsLinked to original sources

Behavior-Mining, Generative Conversations, and Collaborative Advisory: the Future of Travel and Tourism Recommender Systems

Since the early adoption of e-commerce, travel and tourism has been a lab for the design of recommender systems: tools that help travelers choose destinations, flights, accommodations, and combine them into itineraries. Data-driven recommendation techniques, ranging from case-based reasoning to reinforcement learning, have been adapted to travelers' needs. The research community has produced multifaceted prototypes of travel and tourism recommender systems (TTRSs), which are context-dependent, multistakeholder-oriented, and more recently, addressing sustainability issues, such as overtourism. Despite this enduring work, TTRSs are not widespread yet. We argue that three limitations can explain this: outdated and sparse data sets used to train and validate TTRSs, algorithms that prioritize prediction accuracy over domain-specific dimensions such as novelty and contextual relevance, and a failure to address the specific needs of travelers. Targeted incremental research could address these limitations, but a disruptive factor has meanwhile entered the ecosystem of tourism information and commercialization platforms: generative artificial intelligence. According to market research, GenAI applications are becoming the primary entry point for travelers planning their trips. This forces research to rethink how TTRSs should be designed and which core techniques should be integrated. We claim that future TTRSs, in addition to offering personalized information filtering, should become more flexible advisors that support decision making, integrating multiple data types and AI techniques, from data mining to natural language processing. Moreover, they must transparently balance the conflicting goals of travelers, service suppliers, platform owners, and local communities. We then outline research targets for building more effective TTRSs, fruitfully combining old and new recommendation techniques.

cs.IR↗

Point of Interest Recommendation: Pitfalls and Viable Solutions

Point of interest (POI) recommendation can play a pivotal role in enriching tourists' experiences by suggesting context-dependent and preference-matching locations and activities, such as restaurants, landmarks, itineraries, and cultural attractions. Unlike some more common recommendation domains (e.g., music and video), POI recommendation is inherently high-stakes: users invest significant time, money, and effort to search, choose, and consume these suggested POIs. Despite the numerous research works in the area, several fundamental issues remain unresolved, hindering the real-world applicability of the proposed approaches. In this paper, we discuss the current status of the POI recommendation problem and the main challenges we have identified. The first contribution of this paper is a critical assessment of the current state of POI recommendation research and the identification of key shortcomings across three main dimensions: datasets, algorithms, and evaluation methodologies. We highlight persistent issues such as the lack of standardized benchmark datasets, flawed assumptions in the problem definition and model design, and inadequate treatment of biases in the user behavior and system performance. The second contribution is a structured research agenda that, starting from the identified issues, introduces important directions for future work related to multistakeholder design, context awareness, data collection, trustworthiness, novel interactions, and real-world evaluation.

cs.IR↗

Understanding the Influence of Data Characteristics on the Performance of Point-of-Interest Recommendation Algorithms

Point-of-interest (POI) recommendations are essential for travelers and the e-tourism business. They assist in decision-making regarding what venues to visit and where to dine and stay. While it is known that traditional recommendation algorithms' performance depends on data characteristics like sparsity, popularity bias, and preference distributions, the impact of these data characteristics has not been systematically studied in the POI recommendation domain. To fill this gap, we extend a previously proposed explanatory framework by introducing new explanatory variables specifically relevant to POI recommendation. At its core, the framework relies on having subsamples with different data characteristics to compute a regression model, which reveals the dependencies between data characteristics and performance metrics of recommendation models. To obtain these subsamples, we subdivide a POI recommendation data set on New York City and measure the effect of these characteristics on different classical POI recommendation algorithms in terms of accuracy, novelty, and item exposure. Our findings confirm the crucial role of key data features like density, popularity bias, and the distribution of check-ins in POI recommendation. Additionally, we identify the significance of novel factors, such as user mobility and the duration of user activity. In summary, our work presents a generic method to quantify the influence of data characteristics on recommendation performance. The results not only show why certain POI recommendation algorithms excel in specific recommendation problems derived from a LBSN check-in data set in New York City, but also offer practical insights into which data characteristics need to be addressed to achieve better recommendation performance.

cs.IR↗

Point-of-Interest Recommender Systems based on Location-Based Social Networks: A Survey from an Experimental Perspective

Point-of-Interest recommendation is an increasing research and developing area within the widely adopted technologies known as Recommender Systems. Among them, those that exploit information coming from Location-Based Social Networks (LBSNs) are very popular nowadays and could work with different information sources, which pose several challenges and research questions to the community as a whole. We present a systematic review focused on the research done in the last 10 years about this topic. We discuss and categorize the algorithms and evaluation methodologies used in these works and point out the opportunities and challenges that remain open in the field. More specifically, we report the leading recommendation techniques and information sources that have been exploited more often (such as the geographical signal and deep learning approaches) while we also alert about the lack of reproducibility in the field that may hinder real performance improvements.

cs.IR↗

How Far are we from Data Mining Democratisation? A Systematic Review

Context: Data mining techniques have demonstrated to be a powerful technique for discovering insights hidden in data from a domain. However, these techniques demand very specialised skills. People willing to analyse data often lack these skills, so they must rely on data scientists, which hinders data mining democratisation. Different approaches have appeared in the last years to address this issue. Objective: Analyse the state of the art to know how far are we from an effective data mining democratisation, what has already been accomplished, and what should be done in the upcoming years. Method: We performed a state-of-the-art review following a systematic and objective procedure, which included works both from the academia and the industry. The reviewed works were grouped in four categories. Each category was then evaluated in detail using a well-defined evaluation criteria to identify its strengths and weaknesses. Results: Around 700 works were initially considered, from which 43 were finally selected for a more in-depth analysis. Only two out of the four identified categories provide effective solutions to data mining democratisation. From these two categories, one always requires a minimum intervention of a data scientist, whereas the other one does not provide support for all the stages of the data mining process, and might exhibit accuracy problems in some contexts. Conclusion: In all analysed approaches, a data scientist is still required to perform some steps of the analysis process. Moreover, automated approaches that do not require data scientists for some steps expose some problems in other quality attributes, such as accuracy. Therefore, although existent work shows some promising initial steps, we are still far from data mining democratisation.

cs.DB↗

A novel approach for venue recommendation using cross-domain techniques

Finding the next venue to be visited by a user in a specific city is an interesting, but challenging, problem. Different techniques have been proposed, combining collaborative, content, social, and geographical signals; however it is not trivial to decide which tech- nique works best, since this may depend on the data density or the amount of activity logged for each user or item. At the same time, cross-domain strategies have been exploited in the recommender systems literature when dealing with (very) sparse situations, such as those inherently arising when recommendations are produced based on information from a single city. In this paper, we address the problem of venue recommendation from a novel perspective: applying cross-domain recommenda- tion techniques considering each city as a different domain. We perform an experimental comparison of several recommendation techniques in a temporal split under two conditions: single-domain (only information from the target city is considered) and cross- domain (information from many other cities is incorporated into the recommendation algorithm). For the latter, we have explored two strategies to transfer knowledge from one domain to another: testing the target city and training a model with information of the k cities with more ratings or only using the k closest cities. Our results show that, in general, applying cross-domain by proximity increases the performance of the majority of the recom- menders in terms of relevance. This is the first work, to the best of our knowledge, where so many domains (eight) are combined in the tourism context where a temporal split is used, and thus we expect these results could provide readers with an overall picture of what can be achieved in a real-world environment.

cs.IR↗