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Ruofei Zhang

Publications and source records attributed to Ruofei Zhang.

29 records · Page 2Linked to original sources

Mask Attention Networks: Rethinking and Strengthen Transformer

Transformer is an attention-based neural network, which consists of two sublayers, namely, Self-Attention Network (SAN) and Feed-Forward Network (FFN). Existing research explores to enhance the two sublayers separately to improve the capability of Transformer for text representation. In this paper, we present a novel understanding of SAN and FFN as Mask Attention Networks (MANs) and show that they are two special cases of MANs with static mask matrices. However, their static mask matrices limit the capability for localness modeling in text representation learning. We therefore introduce a new layer named dynamic mask attention network (DMAN) with a learnable mask matrix which is able to model localness adaptively. To incorporate advantages of DMAN, SAN, and FFN, we propose a sequential layered structure to combine the three types of layers. Extensive experiments on various tasks, including neural machine translation and text summarization demonstrate that our model outperforms the original Transformer.

cs.CL↗

An Enhanced Knowledge Injection Model for Commonsense Generation

Commonsense generation aims at generating plausible everyday scenario description based on a set of provided concepts. Digging the relationship of concepts from scratch is non-trivial, therefore, we retrieve prototypes from external knowledge to assist the understanding of the scenario for better description generation. We integrate two additional modules, namely position indicator and scaling module, into the pretrained encoder-decoder model for prototype modeling to enhance the knowledge injection procedure. We conduct experiment on CommonGen benchmark, and experimental results show that our method significantly improves the performance on all the metrics.

cs.CL↗

ProphetNet: Predicting Future N-gram for Sequence-to-Sequence Pre-training

This paper presents a new sequence-to-sequence pre-training model called ProphetNet, which introduces a novel self-supervised objective named future n-gram prediction and the proposed n-stream self-attention mechanism. Instead of optimizing one-step-ahead prediction in the traditional sequence-to-sequence model, the ProphetNet is optimized by n-step ahead prediction that predicts the next n tokens simultaneously based on previous context tokens at each time step. The future n-gram prediction explicitly encourages the model to plan for the future tokens and prevent overfitting on strong local correlations. We pre-train ProphetNet using a base scale dataset (16GB) and a large-scale dataset (160GB), respectively. Then we conduct experiments on CNN/DailyMail, Gigaword, and SQuAD 1.1 benchmarks for abstractive summarization and question generation tasks. Experimental results show that ProphetNet achieves new state-of-the-art results on all these datasets compared to the models using the same scale pre-training corpus.

cs.CL↗

ProphetNet-Ads: A Looking Ahead Strategy for Generative Retrieval Models in Sponsored Search Engine

In a sponsored search engine, generative retrieval models are recently proposed to mine relevant advertisement keywords for users' input queries. Generative retrieval models generate outputs token by token on a path of the target library prefix tree (Trie), which guarantees all of the generated outputs are legal and covered by the target library. In actual use, we found several typical problems caused by Trie-constrained searching length. In this paper, we analyze these problems and propose a looking ahead strategy for generative retrieval models named ProphetNet-Ads. ProphetNet-Ads improves the retrieval ability by directly optimizing the Trie-constrained searching space. We build a dataset from a real-word sponsored search engine and carry out experiments to analyze different generative retrieval models. Compared with Trie-based LSTM generative retrieval model proposed recently, our single model result and integrated result improve the recall by 15.58\% and 18.8\% respectively with beam size 5. Case studies further demonstrate how these problems are alleviated by ProphetNet-Ads clearly.

cs.IR↗

AutoADR: Automatic Model Design for Ad Relevance

Large-scale pre-trained models have attracted extensive attention in the research community and shown promising results on various tasks of natural language processing. However, these pre-trained models are memory and computation intensive, hindering their deployment into industrial online systems like Ad Relevance. Meanwhile, how to design an effective yet efficient model architecture is another challenging problem in online Ad Relevance. Recently, AutoML shed new lights on architecture design, but how to integrate it with pre-trained language models remains unsettled. In this paper, we propose AutoADR (Automatic model design for AD Relevance) -- a novel end-to-end framework to address this challenge, and share our experience to ship these cutting-edge techniques into online Ad Relevance system at Microsoft Bing. Specifically, AutoADR leverages a one-shot neural architecture search algorithm to find a tailored network architecture for Ad Relevance. The search process is simultaneously guided by knowledge distillation from a large pre-trained teacher model (e.g. BERT), while taking the online serving constraints (e.g. memory and latency) into consideration. We add the model designed by AutoADR as a sub-model into the production Ad Relevance model. This additional sub-model improves the Precision-Recall AUC (PR AUC) on top of the original Ad Relevance model by 2.65X of the normalized shipping bar. More importantly, adding this automatically designed sub-model leads to a statistically significant 4.6% Bad-Ad ratio reduction in online A/B testing. This model has been shipped into Microsoft Bing Ad Relevance Production model.

cs.CL↗

XGLUE: A New Benchmark Dataset for Cross-lingual Pre-training, Understanding and Generation

In this paper, we introduce XGLUE, a new benchmark dataset that can be used to train large-scale cross-lingual pre-trained models using multilingual and bilingual corpora and evaluate their performance across a diverse set of cross-lingual tasks. Comparing to GLUE(Wang et al., 2019), which is labeled in English for natural language understanding tasks only, XGLUE has two main advantages: (1) it provides 11 diversified tasks that cover both natural language understanding and generation scenarios; (2) for each task, it provides labeled data in multiple languages. We extend a recent cross-lingual pre-trained model Unicoder(Huang et al., 2019) to cover both understanding and generation tasks, which is evaluated on XGLUE as a strong baseline. We also evaluate the base versions (12-layer) of Multilingual BERT, XLM and XLM-R for comparison.

cs.CL↗

TwinBERT: Distilling Knowledge to Twin-Structured BERT Models for Efficient Retrieval

Pre-trained language models like BERT have achieved great success in a wide variety of NLP tasks, while the superior performance comes with high demand in computational resources, which hinders the application in low-latency IR systems. We present TwinBERT model for effective and efficient retrieval, which has twin-structured BERT-like encoders to represent query and document respectively and a crossing layer to combine the embeddings and produce a similarity score. Different from BERT, where the two input sentences are concatenated and encoded together, TwinBERT decouples them during encoding and produces the embeddings for query and document independently, which allows document embeddings to be pre-computed offline and cached in memory. Thereupon, the computation left for run-time is from the query encoding and query-document crossing only. This single change can save large amount of computation time and resources, and therefore significantly improve serving efficiency. Moreover, a few well-designed network layers and training strategies are proposed to further reduce computational cost while at the same time keep the performance as remarkable as BERT model. Lastly, we develop two versions of TwinBERT for retrieval and relevance tasks correspondingly, and both of them achieve close or on-par performance to BERT-Base model. The model was trained following the teacher-student framework and evaluated with data from one of the major search engines. Experimental results showed that the inference time was significantly reduced and was firstly controlled around 20ms on CPUs while at the same time the performance gain from fine-tuned BERT-Base model was mostly retained. Integration of the models into production systems also demonstrated remarkable improvements on relevance metrics with negligible influence on latency.

cs.IR↗

DeepProbe: Information Directed Sequence Understanding and Chatbot Design via Recurrent Neural Networks

Information extraction and user intention identification are central topics in modern query understanding and recommendation systems. In this paper, we propose DeepProbe, a generic information-directed interaction framework which is built around an attention-based sequence to sequence (seq2seq) recurrent neural network. DeepProbe can rephrase, evaluate, and even actively ask questions, leveraging the generative ability and likelihood estimation made possible by seq2seq models. DeepProbe makes decisions based on a derived uncertainty (entropy) measure conditioned on user inputs, possibly with multiple rounds of interactions. Three applications, namely a rewritter, a relevance scorer and a chatbot for ad recommendation, were built around DeepProbe, with the first two serving as precursory building blocks for the third. We first use the seq2seq model in DeepProbe to rewrite a user query into one of standard query form, which is submitted to an ordinary recommendation system. Secondly, we evaluate DeepProbe's seq2seq model-based relevance scoring. Finally, we build a chatbot prototype capable of making active user interactions, which can ask questions that maximize information gain, allowing for a more efficient user intention idenfication process. We evaluate first two applications by 1) comparing with baselines by BLEU and AUC, and 2) human judge evaluation. Both demonstrate significant improvements compared with current state-of-the-art systems, proving their values as useful tools on their own, and at the same time laying a good foundation for the ongoing chatbot application.

stat.ML↗

Large-Scale Multi-Label Learning with Incomplete Label Assignments

Multi-label learning deals with the classification problems where each instance can be assigned with multiple labels simultaneously. Conventional multi-label learning approaches mainly focus on exploiting label correlations. It is usually assumed, explicitly or implicitly, that the label sets for training instances are fully labeled without any missing labels. However, in many real-world multi-label datasets, the label assignments for training instances can be incomplete. Some ground-truth labels can be missed by the labeler from the label set. This problem is especially typical when the number instances is very large, and the labeling cost is very high, which makes it almost impossible to get a fully labeled training set. In this paper, we study the problem of large-scale multi-label learning with incomplete label assignments. We propose an approach, called MPU, based upon positive and unlabeled stochastic gradient descent and stacked models. Unlike prior works, our method can effectively and efficiently consider missing labels and label correlations simultaneously, and is very scalable, that has linear time complexities over the size of the data. Extensive experiments on two real-world multi-label datasets show that our MPU model consistently outperform other commonly-used baselines.

cs.LG↗

A Lipschitz Exploration-Exploitation Scheme for Bayesian Optimization

The problem of optimizing unknown costly-to-evaluate functions has been studied for a long time in the context of Bayesian Optimization. Algorithms in this field aim to find the optimizer of the function by asking only a few function evaluations at locations carefully selected based on a posterior model. In this paper, we assume the unknown function is Lipschitz continuous. Leveraging the Lipschitz property, we propose an algorithm with a distinct exploration phase followed by an exploitation phase. The exploration phase aims to select samples that shrink the search space as much as possible. The exploitation phase then focuses on the reduced search space and selects samples closest to the optimizer. Considering the Expected Improvement (EI) as a baseline, we empirically show that the proposed algorithm significantly outperforms EI.

cs.LG↗

The Impact of Visual Appearance on User Response in Online Display Advertising

Display advertising has been a significant source of revenue for publishers and ad networks in online advertising ecosystem. One of the main goals in display advertising is to maximize user response rate for advertising campaigns, such as click through rates (CTR) or conversion rates. Although in the online advertising industry we believe that the visual appearance of ads (creatives) matters for propensity of user response, there is no published work so far to address this topic via a systematic data-driven approach. In this paper we quantitatively study the relationship between the visual appearance and performance of creatives using large scale data in the world's largest display ads exchange system, RightMedia. We designed a set of 43 visual features, some of which are novel and some are inspired by related work. We extracted these features from real creatives served on RightMedia. We also designed and conducted a series of experiments to evaluate the effectiveness of visual features for CTR prediction, ranking and performance classification. Based on the evaluation results, we selected a subset of features that have the most important impact on CTR. We believe that the findings presented in this paper will be very useful for the online advertising industry in designing high-performance creatives. It also provides the research community with the first ever data set, initial insights into visual appearance's effect on user response propensity, and evaluation benchmarks for further study.

cs.HC↗