Searcharxiv⌕ Search

arXiv subjects

Savvas Zannettou

Publications and source records attributed to Savvas Zannettou.

At least 37 records · Page 2Linked to original sources

You Only Prompt Once: On the Capabilities of Prompt Learning on Large Language Models to Tackle Toxic Content

The spread of toxic content online is an important problem that has adverse effects on user experience online and in our society at large. Motivated by the importance and impact of the problem, research focuses on developing solutions to detect toxic content, usually leveraging machine learning (ML) models trained on human-annotated datasets. While these efforts are important, these models usually do not generalize well and they can not cope with new trends (e.g., the emergence of new toxic terms). Currently, we are witnessing a shift in the approach to tackling societal issues online, particularly leveraging large language models (LLMs) like GPT-3 or T5 that are trained on vast corpora and have strong generalizability. In this work, we investigate how we can use LLMs and prompt learning to tackle the problem of toxic content, particularly focusing on three tasks; 1) Toxicity Classification, 2) Toxic Span Detection, and 3) Detoxification. We perform an extensive evaluation over five model architectures and eight datasets demonstrating that LLMs with prompt learning can achieve similar or even better performance compared to models trained on these specific tasks. We find that prompt learning achieves around 10\% improvement in the toxicity classification task compared to the baselines, while for the toxic span detection task we find better performance to the best baseline (0.643 vs. 0.640 in terms of $F_1$-score). Finally, for the detoxification task, we find that prompt learning can successfully reduce the average toxicity score (from 0.775 to 0.213) while preserving semantic meaning.

cs.CL↗

On the Evolution of (Hateful) Memes by Means of Multimodal Contrastive Learning

The dissemination of hateful memes online has adverse effects on social media platforms and the real world. Detecting hateful memes is challenging, one of the reasons being the evolutionary nature of memes; new hateful memes can emerge by fusing hateful connotations with other cultural ideas or symbols. In this paper, we propose a framework that leverages multimodal contrastive learning models, in particular OpenAI's CLIP, to identify targets of hateful content and systematically investigate the evolution of hateful memes. We find that semantic regularities exist in CLIP-generated embeddings that describe semantic relationships within the same modality (images) or across modalities (images and text). Leveraging this property, we study how hateful memes are created by combining visual elements from multiple images or fusing textual information with a hateful image. We demonstrate the capabilities of our framework for analyzing the evolution of hateful memes by focusing on antisemitic memes, particularly the Happy Merchant meme. Using our framework on a dataset extracted from 4chan, we find 3.3K variants of the Happy Merchant meme, with some linked to specific countries, persons, or organizations. We envision that our framework can be used to aid human moderators by flagging new variants of hateful memes so that moderators can manually verify them and mitigate the problem of hateful content online.

cs.SI↗

LAMBRETTA: Learning to Rank for Twitter Soft Moderation

To curb the problem of false information, social media platforms like Twitter started adding warning labels to content discussing debunked narratives, with the goal of providing more context to their audiences. Unfortunately, these labels are not applied uniformly and leave large amounts of false content unmoderated. This paper presents LAMBRETTA, a system that automatically identifies tweets that are candidates for soft moderation using Learning To Rank (LTR). We run LAMBRETTA on Twitter data to moderate false claims related to the 2020 US Election and find that it flags over 20 times more tweets than Twitter, with only 3.93% false positives and 18.81% false negatives, outperforming alternative state-of-the-art methods based on keyword extraction and semantic search. Overall, LAMBRETTA assists human moderators in identifying and flagging false information on social media.

cs.CR↗

Non-Polar Opposites: Analyzing the Relationship Between Echo Chambers and Hostile Intergroup Interactions on Reddit

Previous research has documented the existence of both online echo chambers and hostile intergroup interactions. In this paper, we explore the relationship between these two phenomena by studying the activity of 5.97M Reddit users and 421M comments posted over 13 years. We examine whether users who are more engaged in echo chambers are more hostile when they comment on other communities. We then create a typology of relationships between political communities based on whether their users are toxic to each other, whether echo chamber-like engagement with these communities is associated with polarization, and on the communities' political leanings. We observe both the echo chamber and hostile intergroup interaction phenomena, but neither holds universally across communities. Contrary to popular belief, we find that polarizing and toxic speech is more dominant between communities on the same, rather than opposing, sides of the political spectrum, especially on the left; however, this mainly points to the collective targeting of political outgroups.

cs.CY↗

Why So Toxic? Measuring and Triggering Toxic Behavior in Open-Domain Chatbots

Chatbots are used in many applications, e.g., automated agents, smart home assistants, interactive characters in online games, etc. Therefore, it is crucial to ensure they do not behave in undesired manners, providing offensive or toxic responses to users. This is not a trivial task as state-of-the-art chatbot models are trained on large, public datasets openly collected from the Internet. This paper presents a first-of-its-kind, large-scale measurement of toxicity in chatbots. We show that publicly available chatbots are prone to providing toxic responses when fed toxic queries. Even more worryingly, some non-toxic queries can trigger toxic responses too. We then set out to design and experiment with an attack, ToxicBuddy, which relies on fine-tuning GPT-2 to generate non-toxic queries that make chatbots respond in a toxic manner. Our extensive experimental evaluation demonstrates that our attack is effective against public chatbot models and outperforms manually-crafted malicious queries proposed by previous work. We also evaluate three defense mechanisms against ToxicBuddy, showing that they either reduce the attack performance at the cost of affecting the chatbot's utility or are only effective at mitigating a portion of the attack. This highlights the need for more research from the computer security and online safety communities to ensure that chatbot models do not hurt their users. Overall, we are confident that ToxicBuddy can be used as an auditing tool and that our work will pave the way toward designing more effective defenses for chatbot safety.

cs.CY↗

Understanding and Detecting Hateful Content using Contrastive Learning

The spread of hate speech and hateful imagery on the Web is a significant problem that needs to be mitigated to improve our Web experience. This work contributes to research efforts to detect and understand hateful content on the Web by undertaking a multimodal analysis of Antisemitism and Islamophobia on 4chan's /pol/ using OpenAI's CLIP. This large pre-trained model uses the Contrastive Learning paradigm. We devise a methodology to identify a set of Antisemitic and Islamophobic hateful textual phrases using Google's Perspective API and manual annotations. Then, we use OpenAI's CLIP to identify images that are highly similar to our Antisemitic/Islamophobic textual phrases. By running our methodology on a dataset that includes 66M posts and 5.8M images shared on 4chan's /pol/ for 18 months, we detect 173K posts containing 21K Antisemitic/Islamophobic images and 246K posts that include 420 hateful phrases. Among other things, we find that we can use OpenAI's CLIP model to detect hateful content with an accuracy score of 0.81 (F1 score = 0.54). By comparing CLIP with two baselines proposed by the literature, we find that CLIP outperforms them, in terms of accuracy, precision, and F1 score, in detecting Antisemitic/Islamophobic images. Also, we find that Antisemitic/Islamophobic imagery is shared in a similar number of posts on 4chan's /pol/ compared to Antisemitic/Islamophobic textual phrases, highlighting the need to design more tools for detecting hateful imagery. Finally, we make available (upon request) a dataset of 246K posts containing 420 Antisemitic/Islamophobic phrases and 21K likely Antisemitic/Islamophobic images (automatically detected by CLIP) that can assist researchers in further understanding Antisemitism and Islamophobia.

cs.SI↗

Can online attention signals help fact-checkers fact-check?

Recent research suggests that not all fact-checking efforts are equal: when and what is fact-checked plays a pivotal role in effectively correcting misconceptions. In that context, signals capturing how much attention specific topics receive on the Internet have the potential to study (and possibly support) fact-checking efforts. This paper proposes a framework to study fact-checking with online attention signals. The framework consists of: 1) extracting claims from fact-checking efforts; 2) linking such claims with knowledge graph entities; and 3) estimating the online attention these entities receive. We use this framework to conduct a preliminary study of a dataset of 879 COVID-19-related fact-checks done in 2020 by 81 international organizations. Our findings suggest that there is often a disconnect between online attention and fact-checking efforts. For example, in around 40% of countries that fact-checked ten or more claims, half or more than half of the ten most popular claims were not fact-checked. Our analysis also shows that claims are first fact-checked after receiving, on average, 35% of the total online attention they would eventually receive in 2020. Yet, there is a considerable variation among claims: some were fact-checked before receiving a surge of misinformation-induced online attention; others are fact-checked much later. Overall, our work suggests that the incorporation of online attention signals may help organizations assess their fact-checking efforts and choose what and when to fact-check claims or stories. Also, in the context of international collaboration, where claims are fact-checked multiple times across different countries, online attention could help organizations keep track of which claims are "migrating" between countries.

cs.CY↗

The Gospel According to Q: Understanding the QAnon Conspiracy from the Perspective of Canonical Information

The QAnon conspiracy theory claims that a cabal of (literally) blood-thirsty politicians and media personalities are engaged in a war to destroy society. By interpreting cryptic "drops" of information from an anonymous insider calling themself Q, adherents of the conspiracy theory believe that Donald Trump is leading them in an active fight against this cabal. QAnon has been covered extensively by the media, as its adherents have been involved in multiple violent acts, including the January 6th, 2021 seditious storming of the US Capitol building. Nevertheless, we still have relatively little understanding of how the theory evolved and spread on the Web, and the role played in that by multiple platforms. To address this gap, we study QAnon from the perspective of "Q" themself. We build a dataset of 4,949 canonical Q drops collected from six "aggregation sites," which curate and archive them from their original posting to anonymous and ephemeral image boards. We expose that these sites have a relatively low (overall) agreement, and thus at least some Q drops should probably be considered apocryphal. We then analyze the Q drops' contents to identify topics of discussion and find statistically significant indications that drops were not authored by a single individual. Finally, we look at how posts on Reddit are used to disseminate Q drops to wider audiences. We find that dissemination was (initially) limited to a few sub-communities and that, while heavy-handed moderation decisions have reduced the overall issue, the "gospel" of Q persists on the Web.

cs.CY↗

On Xing Tian and the Perseverance of Anti-China Sentiment Online

Sinophobia, anti-Chinese sentiment, has existed on the Web for a long time. The outbreak of COVID-19 and the extended quarantine has further amplified it. However, we lack a quantitative understanding of the cause of Sinophobia as well as how it evolves over time. In this paper, we conduct a large-scale longitudinal measurement of Sinophobia, between 2016 and 2021, on two mainstream and fringe Web communities. By analyzing 8B posts from Reddit and 206M posts from 4chan's /pol/, we investigate the origins, evolution, and content of Sinophobia. We find that, anti-Chinese content may be evoked by political events not directly related to China, e.g., the U.S. withdrawal from the Paris Agreement. And during the COVID-19 pandemic, daily usage of Sinophobic slurs has significantly increased even with the hate-speech ban policy. We also show that the semantic meaning of the words "China" and "Chinese" are shifting towards Sinophobic slurs with the rise of COVID-19 and remain the same in the pandemic period. We further use topic modeling to show the topics of Sinophobic discussion are pretty diverse and broad. We find that both Web communities share some common Sinophobic topics like ethnics, economics and commerce, weapons and military, foreign relations, etc. However, compared to 4chan's /pol/, more daily life-related topics including food, game, and stock are found in Reddit. Our finding also reveals that the topics related to COVID-19 and blaming the Chinese government are more prevalent in the pandemic period. To the best of our knowledge, this paper is the longest quantitative measurement of Sinophobia.

cs.SI↗

Feels Bad Man: Dissecting Automated Hateful Meme Detection Through the Lens of Facebook's Challenge

Internet memes have become a dominant method of communication; at the same time, however, they are also increasingly being used to advocate extremism and foster derogatory beliefs. Nonetheless, we do not have a firm understanding as to which perceptual aspects of memes cause this phenomenon. In this work, we assess the efficacy of current state-of-the-art multimodal machine learning models toward hateful meme detection, and in particular with respect to their generalizability across platforms. We use two benchmark datasets comprising 12,140 and 10,567 images from 4chan's "Politically Incorrect" board (/pol/) and Facebook's Hateful Memes Challenge dataset to train the competition's top-ranking machine learning models for the discovery of the most prominent features that distinguish viral hateful memes from benign ones. We conduct three experiments to determine the importance of multimodality on classification performance, the influential capacity of fringe Web communities on mainstream social platforms and vice versa, and the models' learning transferability on 4chan memes. Our experiments show that memes' image characteristics provide a greater wealth of information than its textual content. We also find that current systems developed for online detection of hate speech in memes necessitate further concentration on its visual elements to improve their interpretation of underlying cultural connotations, implying that multimodal models fail to adequately grasp the intricacies of hate speech in memes and generalize across social media platforms.

cs.CY↗

"Learn the Facts About COVID-19": Analyzing the Use of Warning Labels on TikTok Videos

During the COVID-19 pandemic, health-related misinformation and harmful content shared online had a significant adverse effect on society. To mitigate this adverse effect, mainstream social media platforms employed soft moderation interventions (i.e., warning labels) on potentially harmful posts. Despite the recent popularity of these moderation interventions, we lack empirical analyses aiming to uncover how these warning labels are used in the wild, particularly during challenging times like the COVID-19 pandemic. In this work, we analyze the use of warning labels on TikTok, focusing on COVID-19 videos. First, we construct a set of 26 COVID-19 related hashtags, then we collect 41K videos that include those hashtags in their description. Second, we perform a quantitative analysis on the entire dataset to understand the use of warning labels on TikTok. Then, we perform an in-depth qualitative study, using thematic analysis, on 222 COVID-19 related videos to assess the content and the connection between the content and the warning labels. Our analysis shows that TikTok broadly applies warning labels on TikTok videos, likely based on hashtags included in the description. More worrying is the addition of COVID-19 warning labels on videos where their actual content is not related to COVID-19 (23% of the cases in a sample of 143 English videos that are not related to COVID-19). Finally, our qualitative analysis on a sample of 222 videos shows that 7.7% of the videos share misinformation/harmful content and do not include warning labels, 37.3% share benign information and include warning labels, and that 35% of the videos that share misinformation/harmful content (and need a warning label) are made for fun. Our study demonstrates the need to develop more accurate and precise soft moderation systems, especially on a platform like TikTok that is extremely popular among people of younger age.

cs.SI↗

TROLLMAGNIFIER: Detecting State-Sponsored Troll Accounts on Reddit

Growing evidence points to recurring influence campaigns on social media, often sponsored by state actors aiming to manipulate public opinion on sensitive political topics. Typically, campaigns are performed through instrumented accounts, known as troll accounts; despite their prominence, however, little work has been done to detect these accounts in the wild. In this paper, we present TROLLMAGNIFIER, a detection system for troll accounts. Our key observation, based on analysis of known Russian-sponsored troll accounts identified by Reddit, is that they show loose coordination, often interacting with each other to further specific narratives. Therefore, troll accounts controlled by the same actor often show similarities that can be leveraged for detection. TROLLMAGNIFIER learns the typical behavior of known troll accounts and identifies more that behave similarly. We train TROLLMAGNIFIER on a set of 335 known troll accounts and run it on a large dataset of Reddit accounts. Our system identifies 1,248 potential troll accounts; we then provide a multi-faceted analysis to corroborate the correctness of our classification. In particular, 66% of the detected accounts show signs of being instrumented by malicious actors (e.g., they were created on the same exact day as a known troll, they have since been suspended by Reddit, etc.). They also discuss similar topics as the known troll accounts and exhibit temporal synchronization in their activity. Overall, we show that using TROLLMAGNIFIER, one can grow the initial knowledge of potential trolls provided by Reddit by over 300%.

cs.CR↗

Soros, Child Sacrifices, and 5G: Understanding the Spread of Conspiracy Theories on Web Communities

This paper presents a multi-platform computational pipeline geared to identify social media posts discussing (known) conspiracy theories. We use 189 conspiracy claims collected by Snopes, and find 66k posts and 277k comments on Reddit, and 379k tweets discussing them. Then, we study how conspiracies are discussed on different Web communities and which ones are particularly influential in driving the discussion about them. Our analysis sheds light on how conspiracy theories are discussed and spread online, while highlighting multiple challenges in mitigating them.

cs.SI↗

"It is just a flu": Assessing the Effect of Watch History on YouTube's Pseudoscientific Video Recommendations

The role played by YouTube's recommendation algorithm in unwittingly promoting misinformation and conspiracy theories is not entirely understood. Yet, this can have dire real-world consequences, especially when pseudoscientific content is promoted to users at critical times, such as the COVID-19 pandemic. In this paper, we set out to characterize and detect pseudoscientific misinformation on YouTube. We collect 6.6K videos related to COVID-19, the Flat Earth theory, as well as the anti-vaccination and anti-mask movements. Using crowdsourcing, we annotate them as pseudoscience, legitimate science, or irrelevant and train a deep learning classifier to detect pseudoscientific videos with an accuracy of 0.79. We quantify user exposure to this content on various parts of the platform and how this exposure changes based on the user's watch history. We find that YouTube suggests more pseudoscientific content regarding traditional pseudoscientific topics (e.g., flat earth, anti-vaccination) than for emerging ones (like COVID-19). At the same time, these recommendations are more common on the search results page than on a user's homepage or in the recommendation section when actively watching videos. Finally, we shed light on how a user's watch history substantially affects the type of recommended videos.

cs.CY↗

Disturbed YouTube for Kids: Characterizing and Detecting Inappropriate Videos Targeting Young Children

A large number of the most-subscribed YouTube channels target children of a very young age. Hundreds of toddler-oriented channels on YouTube feature inoffensive, well-produced, and educational videos. Unfortunately, inappropriate content that targets this demographic is also common. YouTube's algorithmic recommendation system regrettably suggests inappropriate content because some of it mimics or is derived from otherwise appropriate content. Considering the risk for early childhood development, and an increasing trend in toddler's consumption of YouTube media, this is a worrisome problem. In this work, we build a classifier able to discern inappropriate content that targets toddlers on YouTube with 84.3% accuracy, and leverage it to perform a first-of-its-kind, large-scale, quantitative characterization that reveals some of the risks of YouTube media consumption by young children. Our analysis reveals that YouTube is still plagued by such disturbing videos and its currently deployed counter-measures are ineffective in terms of detecting them in a timely manner. Alarmingly, using our classifier we show that young children are not only able, but likely to encounter disturbing videos when they randomly browse the platform starting from benign videos.

cs.SI↗

"How over is it?" Understanding the Incel Community on YouTube

YouTube is by far the largest host of user-generated video content worldwide. Alas, the platform has also come under fire for hosting inappropriate, toxic, and hateful content. One community that has often been linked to sharing and publishing hateful and misogynistic content are the Involuntary Celibates (Incels), a loosely defined movement ostensibly focusing on men's issues. In this paper, we set out to analyze the Incel community on YouTube by focusing on this community's evolution over the last decade and understanding whether YouTube's recommendation algorithm steers users towards Incel-related videos. We collect videos shared on Incel communities within Reddit and perform a data-driven characterization of the content posted on YouTube. Among other things, we find that the Incel community on YouTube is getting traction and that, during the last decade, the number of Incel-related videos and comments rose substantially. We also find that users have a 6.3% chance of being suggested an Incel-related video by YouTube's recommendation algorithm within five hops when starting from a non Incel-related video. Overall, our findings paint an alarming picture of online radicalization: not only Incel activity is increasing over time, but platforms may also play an active role in steering users towards such extreme content.

cs.CY↗

Do Platform Migrations Compromise Content Moderation? Evidence from r/The_Donald and r/Incels

When toxic online communities on mainstream platforms face moderation measures, such as bans, they may migrate to other platforms with laxer policies or set up their own dedicated websites. Previous work suggests that within mainstream platforms, community-level moderation is effective in mitigating the harm caused by the moderated communities. It is, however, unclear whether these results also hold when considering the broader Web ecosystem. Do toxic communities continue to grow in terms of their user base and activity on the new platforms? Do their members become more toxic and ideologically radicalized? In this paper, we report the results of a large-scale observational study of how problematic online communities progress following community-level moderation measures. We analyze data from r/The_Donald and r/Incels, two communities that were banned from Reddit and subsequently migrated to their own standalone websites. Our results suggest that, in both cases, moderation measures significantly decreased posting activity on the new platform, reducing the number of posts, active users, and newcomers. In spite of that, users in one of the studied communities (r/The_Donald) showed increases in signals associated with toxicity and radicalization, which justifies concerns that the reduction in activity may come at the expense of a more toxic and radical community. Overall, our results paint a nuanced portrait of the consequences of community-level moderation and can inform their design and deployment.

cs.CY↗

An Early Look at the Gettr Social Network

This paper presents the first data-driven analysis of Gettr, a new social network platform launched by former US President Donald Trump's team. Among other things, we find that users on the platform heavily discuss politics, with a focus on the Trump campaign in the US and Bolsonaro's in Brazil. Activity on the platform has steadily been decreasing since its launch, although a core of verified users and early adopters kept posting and become central to it. Finally, although toxicity has been increasing over time, the average level of toxicity is still lower than the one recently observed on other fringe social networks like Gab and 4chan. Overall, we provide a first quantitative look at this new community, observing a lack of organic engagement and activity.

cs.CY↗