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Shuchang Liu

Publications and source records attributed to Shuchang Liu.

At least 19 recordsLinked to original sources

From Bootstrapping to Sequence Modeling: A Unified Generative Framework for Personalized Landing-Page Modeling

Modern online platforms increasingly adopt multi-page architectures to accommodate diverse user needs. On these platforms, page navigation (the process of directing users to specific functional pages upon app entry) serves as a critical gateway that shapes user's first impression and significantly influences subsequent engagement. To optimize this process, Kuaishou formulated the task of Personalized Landing Page Modeling (PLPM) and proposed KLAN, a reinforcement learning framework built upon Conservative Q-Learning (CQL). However, CQL-based approaches suffer from two fundamental limitations: (1) the Markov assumption fails to capture the strong non-Markovian temporal dependencies inherent in real-world user behaviors, and (2) TD learning with bootstrapping incurs severe cumulative errors and credit assignment difficulties under delayed rewards, particularly in long-horizon settings where users enter the app multiple times daily. To address these limitations, we propose GLAN (Generative Landing-page Adaptive Navigator), a sequence modeling framework built on Decision Transformer to tackle PLPM from a unified global-local perspective. Specifically, GLAN incorporates two key modules. First, we design the L-RTG module that captures users' inter-day consumption dynamics to provide accurate global guidance for all page assignments within a day. Furthermore, we propose the HRM module that decomposes session-level feedback into fine-grained signals, enabling precise local supervision for each page assignment. Extensive online experiments conducted on the Kuaishou platform demonstrate the effectiveness of GLAN, achieving +0.158\% and +0.108\% improvements on Daily Active Users (DAU) and user Lifetime (LT) respectively.

cs.IR

Denoising Neural Reranker for Recommender Systems

For multi-stage recommenders in industry, a user request would first trigger a simple and efficient retriever module that selects and ranks a list of relevant items, then the recommender calls a slower but more sophisticated reranking model that refines the item list exposure to the user. To consistently optimize the two-stage retrieval reranking framework, most efforts have focused on learning reranker-aware retrievers. In contrast, there has been limited work on how to achieve a retriever-aware reranker. In this work, we provide evidence that the retriever scores from the previous stage are informative signals that have been underexplored. Specifically, we first empirically show that the reranking task under the two-stage framework is naturally a noise reduction problem on the retriever scores, and theoretically show the limitations of naive utilization techniques of the retriever scores. Following this notion, we derive an adversarial framework DNR that associates the denoising reranker with a carefully designed noise generation module. The resulting DNR solution extends the conventional score error minimization loss with three augmented objectives, including: 1) a denoising objective that aims to denoise the noisy retriever scores to align with the user feedback; 2) an adversarial retriever score generation objective that improves the exploration in the retriever score space; and 3) a distribution regularization term that aims to align the distribution of generated noisy retriever scores with the real ones. We conduct extensive experiments on three public datasets and an industrial recommender system, together with analytical support, to validate the effectiveness of the proposed DNR.

cs.IR

UniRank: Unified List-wise Reranking via Confidence-Ordered Denoising

List-wise reranking arranges a request-specific pool of candidate items into an ordered slate that maximizes user satisfaction. Existing generative rerankers fall into two paradigms: Autoregressive (AR) rerankers construct the slate left to right and capture inter-item dependencies in the exposure list, but they suffer from error propagation because early mistakes affect subsequent slots. Non-autoregressive (NAR) rerankers predict all slots in parallel and avoid error propagation, but they weaken inter-item interaction modeling under a slot independence assumption. This raises a central question: is there a unified architecture that combines the strengths of both paradigms and delivers stronger reranking performance? We answer this question with UniRank, a unified list-wise reranking framework whose inference time variants recover AR and NAR rerankers as special cases. UniRank integrates bidirectional slate modeling into an iterative denoising process and fills the most confident slot at each step. To instantiate this framework for reranking, we introduce the Task Grounded Diffusion Interface (TGD), which performs denoising at the item level and restricts prediction to the request-specific candidate pool. TGD aggregates each item's semantic tokens into a single item embedding and scores each slot directly against the candidate pool. Experiments on Amazon Books, MovieLens-1M, and an industrial short video dataset show that UniRank consistently outperforms state-of-the-art baselines. Online A/B tests on a real-world industrial platform further validate its effectiveness, yielding significant improvements of +0.159% in user average app-time and +1.016% in share-rate.

cs.IR

From Local Indices to Global Identifiers: Generative Reranking for Recommender Systems via Global Action Space

In modern recommender systems, list-wise reranking serves as a critical phase within the multi-stage pipeline, finalizing the exposed item sequence and directly impacting user satisfaction by modeling complex intra-list item dependencies. Existing methods typically formulate this task as selecting indices from the local input list. However, this approach suffers from a semantically inconsistent action space: the same output neuron (logits) represents different items across different samples, preventing the model from establishing a stable, intrinsic understanding of the items. To address this, we propose GloRank (Global Action Space Ranker), a generative framework that shifts reranking from selecting local indices to generating global identifiers. Specifically, we represent items as sequences of discrete tokens and reformulate reranking as a token generation task. This design effectively decouples the scoring mechanism from the variable input order, ensuring that items are evaluated against a consistent global standard. We further enhance this with a two-stage optimization pipeline: a supervised pre-training phase to initialize the model with high-quality demonstrations, followed by a reinforcement learning-based post-training phase to directly maximize list-wise utility. Extensive experiments on two public benchmarks and a large-scale industrial dataset, coupled with online A/B tests, demonstrate that GloRank consistently outperforms state-of-the-art baselines and achieves superior robustness in cold-start scenarios.

cs.IR

FlashEvaluator: Expanding Search Space with Parallel Sequence-Level Evaluation

The Generator-Evaluator (G-E) framework generates K candidate sequences and uses an evaluator to select the highest-scoring one, which is widely used in recommender systems (RecSys) and natural language processing (NLP). Existing evaluators commonly score candidates independently. Although such evaluations can be batched, independent scoring neither models interactions among candidates nor eliminates repeated computation of request-level context and recurring candidate elements, causing the total evaluation work to grow approximately linearly with K. To handle with, we propose FlashEvaluator, a joint evaluator that scores all candidate sequences in a single forward pass. FlashEvaluator factorizes evaluation into shared request-level encoding, reusable candidate-side computation, sequence assembly by indexing, and cross-sequence interaction for setwise comparison. We call this request-local reuse scheme QKV-Cache: inspired by autoregressive KV caching, it reuses context-side key/value representations across candidate sequences and, when candidate elements recur, reuses their request-conditioned representations on the query side. In repeated-item settings, the dominant item-encoding cost therefore depends on the number of distinct items rather than their total occurrences across sequences, reducing the marginal cost of evaluating additional candidates. We provide a computational analysis and evaluate FlashEvaluator on recommendation and text summarization. The results show lower latency and higher throughput with competitive recommendation and summarization quality. In an online deployment at Kuaishou with K=50, FlashEvaluator reduces inference latency by 44% and increases QPS by 114% relative to the production baseline, while yielding statistically significant gains in retention, engagement, and ecosystem metrics.

cs.IR

GoalRank: Group-Relative Optimization for a Large Ranking Model

Mainstream ranking approaches typically follow a Generator-Evaluator two-stage paradigm, where a generator produces candidate lists and an evaluator selects the best one. Recent work has attempted to enhance performance by expanding the number of candidate lists, for example, through multi-generator settings. However, ranking involves selecting a recommendation list from a combinatorially large space. Simply enlarging the candidate set remains ineffective, and performance gains quickly saturate. At the same time, recent advances in large recommendation models have shown that end-to-end one-stage models can achieve promising performance with the expectation of scaling laws. Motivated by this, we revisit ranking from a generator-only one-stage perspective. We theoretically prove that, for any (finite Multi-)Generator-Evaluator model, there always exists a generator-only model that achieves strictly smaller approximation error to the optimal ranking policy, while also enjoying scaling laws as its size increases. Building on this result, we derive an evidence upper bound of the one-stage optimization objective, from which we find that one can leverage a reward model trained on real user feedback to construct a reference policy in a group-relative manner. This reference policy serves as a practical surrogate of the optimal policy, enabling effective training of a large generator-only ranker. Based on these insights, we propose GoalRank, a generator-only ranking framework. Extensive offline experiments on public benchmarks and large-scale online A/B tests demonstrate that GoalRank consistently outperforms state-of-the-art methods.

cs.IR

KLAN: Kuaishou Landing-page Adaptive Navigator

Modern online platforms configure multiple pages to accommodate diverse user needs. This multi-page architecture inherently establishes a two-stage interaction paradigm between the user and the platform: (1) Stage I: page navigation, navigating users to a specific page and (2) Stage II: in-page interaction, where users engage with customized content within the specific page. While the majority of research has been focusing on the sequential recommendation task that improves users' feedback in Stage II, there has been little investigation on how to achieve better page navigation in Stage I. To fill this gap, we formally define the task of Personalized Landing Page Modeling (PLPM) into the field of recommender systems: Given a user upon app entry, the goal of PLPM is to proactively select the most suitable landing page from a set of candidates (e.g., functional tabs, content channels, or aggregation pages) to optimize the short-term PDR metric and the long-term user engagement and satisfaction metrics, while adhering to industrial constraints. Additionally, we propose KLAN (Kuaishou Landing-page Adaptive Navigator), a hierarchical solution framework designed to provide personalized landing pages under the formulation of PLPM. KLAN comprises three key components: (1) KLAN-ISP captures inter-day static page preference; (2) KLAN-IIT captures intra-day dynamic interest transitions and (3) KLAN-AM adaptively integrates both components for optimal navigation decisions. Extensive online experiments conducted on the Kuaishou platform demonstrate the effectiveness of KLAN, obtaining +0.205% and +0.192% improvements on in Daily Active Users (DAU) and user Lifetime (LT). Our KLAN is ultimately deployed on the online platform at full traffic, serving hundreds of millions of users. To promote further research in this important area, we will release our dataset and code upon paper acceptance.

cs.IR

Bi-Mem: Bidirectional Construction of Hierarchical Memory for Personalized LLMs via Inductive-Reflective Agents

Constructing memory from users' long-term conversations overcomes LLMs' contextual limitations and enables personalized interactions. Recent studies focus on hierarchical memory to model users' multi-granular behavioral patterns via clustering and aggregating historical conversations. However, conversational noise and memory hallucinations can be amplified during clustering, causing locally aggregated memories to misalign with the user's global persona. To mitigate this issue, we propose Bi-Mem, an agentic framework ensuring hierarchical memory fidelity through bidirectional construction. Specifically, we deploy an inductive agent to form the hierarchical memory: it extracts factual information from raw conversations to form fact-level memory, aggregates them into thematic scenes (i.e., local scene-level memory) using graph clustering, and infers users' profiles as global persona-level memory. Simultaneously, a reflective agent is designed to calibrate local scene-level memories using global constraints derived from the persona-level memory, thereby enforcing global-local alignment. For coherent memory recall, we propose an associative retrieval mechanism: beyond initial hierarchical search, a spreading activation process allows facts to evoke contextual scenes, while scene-level matches retrieve salient supporting factual information. Empirical evaluations demonstrate that Bi-Mem achieves significant improvements in question answering performance on long-term personalized conversational tasks.

cs.MA

Heterogeneous Multi-treatment Uplift Modeling for Trade-off Optimization in Short-Video Recommendation

The rapid proliferation of short videos on social media platforms presents unique challenges and opportunities for recommendation systems. Users exhibit diverse preferences, and the responses resulting from different strategies often conflict with one another, potentially exhibiting inverse correlations between metrics such as watch time and video view counts. Existing uplift models face limitations in handling the heterogeneous multi-treatment scenarios of short-video recommendations, often failing to effectively capture both the synergistic and individual causal effects of different strategies. Furthermore, traditional fixed-weight approaches for balancing these responses lack personalization and can result in biased decision-making. To address these issues, we propose a novel Heterogeneous Multi-treatment Uplift Modeling (HMUM) framework for trade-off optimization in short-video recommendations. HMUM comprises an Offline Hybrid Uplift Modeling (HUM) module, which captures the synergistic and individual effects of multiple strategies, and an Online Dynamic Decision-Making (DDM) module, which estimates the value weights of different user responses in real-time for personalized decision-making. Evaluated on two public datasets, an industrial dataset, and through online A/B experiments on the Kuaishou platform, our model demonstrated superior offline performance and significant improvements in key metrics. It is now fully deployed on the platform, benefiting hundreds of millions of users.

cs.IR

The 2nd Workshop on Human-Centered Recommender Systems

Recommender systems shape how people discover information, form opinions, and connect with society. Yet, as their influence grows, traditional metrics, e.g., accuracy, clicks, and engagement, no longer capture what truly matters to humans. The workshop on Human-Centered Recommender Systems (HCRS) calls for a paradigm shift from optimizing engagement toward designing systems that truly understand, involve, and benefit people. It brings together researchers in recommender systems, human-computer interaction, AI safety, and social computing to explore how human values, e.g., trust, safety, fairness, transparency, and well-being, can be integrated into recommendation processes. Centered around three thematic axes-Human Understanding, Human Involvement, and Human Impact-HCRS features keynotes, panels, and papers covering topics from LLM-based interactive recommenders to societal welfare optimization. By fostering interdisciplinary collaboration, HCRS aims to shape the next decade of responsible and human-aligned recommendation research.

cs.IR

Who You Are Matters: Bridging Topics and Social Roles via LLM-Enhanced Logical Recommendation

Recommender systems filter contents/items valuable to users by inferring preferences from user features and historical behaviors. Mainstream approaches follow the learning-to-rank paradigm, which focus on discovering and modeling item topics (e.g., categories), and capturing user preferences on these topics based on historical interactions. However, this paradigm often neglects the modeling of user characteristics and their social roles, which are logical confounders influencing the correlated interest and user preference transition. To bridge this gap, we introduce the user role identification task and the behavioral logic modeling task that aim to explicitly model user roles and learn the logical relations between item topics and user social roles. We show that it is possible to explicitly solve these tasks through an efficient integration framework of Large Language Model (LLM) and recommendation systems, for which we propose TagCF. On the one hand, TagCF exploits the (Multi-modal) LLM's world knowledge and logic inference ability to extract realistic tag-based virtual logic graphs that reveal dynamic and expressive knowledge of users, refining our understanding of user behaviors. On the other hand, TagCF presents empirically effective integration modules that take advantage of the extracted tag-logic information, augmenting the recommendation performance. We conduct both online experiments and offline experiments with industrial and public datasets as verification of TagCF's effectiveness, and we empirically show that the user role modeling strategy is potentially a better choice than the modeling of item topics. Additionally, we provide evidence that the extracted logic graphs are empirically a general and transferable knowledge that can benefit a wide range of recommendation tasks. Our code is available in https://github.com/Code2Q/TagCF.

cs.IR

Stratified Expert Cloning for Retention-Aware Recommendation at Scale

User retention is critical in large-scale recommender systems, significantly influencing online platforms' long-term success. Existing methods typically focus on short-term engagement, neglecting the evolving dynamics of user behaviors over time. Reinforcement learning (RL) methods, though promising for optimizing long-term rewards, face challenges like delayed credit assignment and sample inefficiency. We introduce Stratified Expert Cloning (SEC), an imitation learning framework that leverages abundant interaction data from high-retention users to learn robust policies. SEC incorporates: 1) multi-level expert stratification to model diverse retention behaviors; 2) adaptive expert selection to dynamically match users with appropriate policies based on their state and retention history; and 3) action entropy regularization to enhance recommendation diversity and policy generalization. Extensive offline evaluations and online A/B tests on major video platforms (Kuaishou and Kuaishou Lite) with hundreds of millions of users validate SEC's effectiveness. Results show substantial improvements, achieving cumulative lifts of 0.098 percent and 0.122 percent in active days on the two platforms respectively, each translating into over 200,000 additional daily active users.

cs.IR

CERA: A Framework for Improved Generalization of Machine Learning Models to Changed Climates

Robust generalization under climate change remains a major challenge for machine learning applications in climate science. Most existing approaches struggle to extrapolate beyond the climate they were trained on, leading to a strong dependence on training data from model simulations of warm climates. Use of climate-invariant inputs improves generalization but requires challenging manual feature engineering. Here, we present CERA (Climate-invariant Encoding through Representation Alignment), a machine learning framework consisting of an autoencoder with explicit latent-space alignment, followed by a predictor for downstream process estimation. We test CERA on the problem of parameterizing moist-physics processes. Without training on labeled data from a +4K climate, CERA leverages labeled control-climate data and unlabeled warmer-climate inputs to improve generalization to the warmer climate, outperforming both raw-input and physically informed baselines in predicting key moisture and energy tendencies. It captures not only the vertical and meridional structures of the moisture tendencies, but also shifts in the intensity distribution of precipitation including extremes. Ablation experiments show that latent alignment improves both accuracy and the robustness across random seeds used in training. While some reduced skill remains in the boundary layer, the framework offers a data-driven alternative to manual feature engineering of climate invariant inputs. Beyond parameterizations used in hybrid ML-physics systems, the approach holds promise for other climate applications such as statistical downscaling.

physics.ao-ph

From Generation to Consumption: Personalized List Value Estimation for Re-ranking

Re-ranking is critical in recommender systems for optimizing the order of recommendation lists, thus improving user satisfaction and platform revenue. Most existing methods follow a generator-evaluator paradigm, where the evaluator estimates the overall value of each candidate list. However, they often ignore the fact that users may exit before consuming the full list, leading to a mismatch between estimated generation value and actual consumption value. To bridge this gap, we propose CAVE, a personalized Consumption-Aware list Value Estimation framework. CAVE formulates the list value as the expectation over sub-list values, weighted by user-specific exit probabilities at each position. The exit probability is decomposed into an interest-driven component and a stochastic component, the latter modeled via a Weibull distribution to capture random external factors such as fatigue. By jointly modeling sub-list values and user exit behavior, CAVE yields a more faithful estimate of actual list consumption value. We further contribute three large-scale real-world list-wise benchmarks from the Kuaishou platform, varying in size and user activity patterns. Extensive experiments on these benchmarks, two Amazon datasets, and online A/B testing on Kuaishou show that CAVE consistently outperforms strong baselines, highlighting the benefit of explicitly modeling user exits in re-ranking.

cs.IR

Conditional Quantile Estimation for Uncertain Watch Time in Short-Video Recommendation

Accurately predicting watch time is crucial for optimizing recommendations and user experience in short video platforms. However, existing methods that estimate a single average watch time often fail to capture the inherent uncertainty in user engagement patterns. In this paper, we propose Conditional Quantile Estimation (CQE) to model the entire conditional distribution of watch time. Using quantile regression, CQE characterizes the complex watch-time distribution for each user-video pair, providing a flexible and comprehensive approach to understanding user behavior. We further design multiple strategies to combine the quantile estimates, adapting to different recommendation scenarios and user preferences. Extensive offline experiments and online A/B tests demonstrate the superiority of CQE in watch-time prediction and user engagement modeling. Specifically, deploying CQE online on a large-scale platform with hundreds of millions of daily active users has led to substantial gains in key evaluation metrics, including active days, engagement time, and video views. These results highlight the practical impact of our proposed approach in enhancing the user experience and overall performance of the short video recommendation system. The code will be released https://github.com/justopit/CQE.

cs.LG

Comprehensive List Generation for Multi-Generator Reranking

Reranking models solve the final recommendation lists that best fulfill users' demands. While existing solutions focus on finding parametric models that approximate optimal policies, recent approaches find that it is better to generate multiple lists to compete for a ``pass'' ticket from an evaluator, where the evaluator serves as the supervisor who accurately estimates the performance of the candidate lists. In this work, we show that we can achieve a more efficient and effective list proposal with a multi-generator framework and provide empirical evidence on two public datasets and online A/B tests. More importantly, we verify that the effectiveness of a generator is closely related to how much it complements the views of other generators with sufficiently different rerankings, which derives the metric of list comprehensiveness. With this intuition, we design an automatic complementary generator-finding framework that learns a policy that simultaneously aligns the users' preferences and maximizes the list comprehensiveness metric. The experimental results indicate that the proposed framework can further improve the multi-generator reranking performance.

cs.IR

Explicit Uncertainty Modeling for Video Watch Time Prediction

In video recommendation, a critical component that determines the system's recommendation accuracy is the watch-time prediction module, since how long a user watches a video directly reflects personalized preferences. One of the key challenges of this problem is the user's stochastic watch-time behavior. To improve the prediction accuracy for such an uncertain behavior, existing approaches show that one can either reduce the noise through duration bias modeling or formulate a distribution modeling task to capture the uncertainty. However, the uncontrolled uncertainty is not always equally distributed across users and videos, inducing a balancing paradox between the model accuracy and the ability to capture out-of-distribution samples. In practice, we find that the uncertainty of the watch-time prediction model also provides key information about user behavior, which, in turn, could benefit the prediction task itself. Following this notion, we derive an explicit uncertainty modeling strategy for the prediction model and propose an adversarial optimization framework that can better exploit the user watch-time behavior. This framework has been deployed online on an industrial video sharing platform that serves hundreds of millions of daily active users, which obtains a significant increase in users' video watch time by 0.31% through the online A/B test. Furthermore, extended offline experiments on two public datasets verify the effectiveness of the proposed framework across various watch-time prediction backbones.

cs.IR

Distinguished Quantized Guidance for Diffusion-based Sequence Recommendation

Diffusion models (DMs) have emerged as promising approaches for sequential recommendation due to their strong ability to model data distributions and generate high-quality items. Existing work typically adds noise to the next item and progressively denoises it guided by the user's interaction sequence, generating items that closely align with user interests. However, we identify two key issues in this paradigm. First, the sequences are often heterogeneous in length and content, exhibiting noise due to stochastic user behaviors. Using such sequences as guidance may hinder DMs from accurately understanding user interests. Second, DMs are prone to data bias and tend to generate only the popular items that dominate the training dataset, thus failing to meet the personalized needs of different users. To address these issues, we propose Distinguished Quantized Guidance for Diffusion-based Sequence Recommendation (DiQDiff), which aims to extract robust guidance to understand user interests and generate distinguished items for personalized user interests within DMs. To extract robust guidance, DiQDiff introduces Semantic Vector Quantization (SVQ) to quantize sequences into semantic vectors (e.g., collaborative signals and category interests) using a codebook, which can enrich the guidance to better understand user interests. To generate distinguished items, DiQDiff personalizes the generation through Contrastive Discrepancy Maximization (CDM), which maximizes the distance between denoising trajectories using contrastive loss to prevent biased generation for different users. Extensive experiments are conducted to compare DiQDiff with multiple baseline models across four widely-used datasets. The superior recommendation performance of DiQDiff against leading approaches demonstrates its effectiveness in sequential recommendation tasks.

cs.IR