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Weili Wu

Publications and source records attributed to Weili Wu.

42 records · Page 3Linked to original sources

On Misinformation Containment in Online Social Networks

The widespread online misinformation could cause public panic and serious economic damages. The misinformation containment problem aims at limiting the spread of misinformation in online social networks by launching competing campaigns. Motivated by realistic scenarios, we present the first analysis of the misinformation containment problem for the case when an arbitrary number of cascades are allowed. This paper makes four contributions. First, we provide a formal model for multi-cascade diffusion and introduce an important concept called as cascade priority. Second, we show that the misinformation containment problem cannot be approximated within a factor of $Ω(2^{\log^{1-ε}n^4})$ in polynomial time unless $NP \subseteq DTIME(n^{\polylog{n}})$. Third, we introduce several types of cascade priority that are frequently seen in real social networks. Finally, we design novel algorithms for solving the misinformation containment problem. The effectiveness of the proposed algorithm is supported by encouraging experimental results.

cs.SI↗

Distributed Rumor Blocking with Multiple Positive Cascades

Misinformation and rumor can spread rapidly and widely through online social networks and therefore rumor controlling has become a critical issue. It is often assumed that there is a single authority whose goal is to minimize the spread of rumor by generating a positive cascade. In this paper, we study a more realistic scenario when there are multiple positive cascades generated by different agents. For the multiple-cascade diffusion, we propose the P2P independent cascade (PIC) model for private social communications. The main part of this paper is an analysis of the rumor blocking effect (i.e. the number of the users activated by rumor) when the agents non-cooperatively generate the positive cascades. We show that the rumor blocking effect provided by the Nash equilibrium will not be arbitrarily worse even if the positive cascades are generated non-cooperatively. In addition, we give a discussion on how the cascade priority and activation order affect the rumor blocking problem. We experimentally examine the Nash equilibrium of the proposed games by simulations done on real social network structures.

cs.SI↗

An Efficient Randomized Algorithm for Rumor Blocking in Online Social Networks

Social networks allow rapid spread of ideas and innovations while the negative information can also propagate widely. When the cascades with different opinions reaching the same user, the cascade arriving first is the most likely to be taken by the user. Therefore, once misinformation or rumor is detected, a natural containment method is to introduce a positive cascade competing against the rumor. Given a budget $k$, the rumor blocking problem asks for $k$ seed users to trigger the spread of the positive cascade such that the number of the users who are not influenced by rumor can be maximized. The prior works have shown that the rumor blocking problem can be approximated within a factor of $(1-1/e-δ)$ by a classic greedy algorithm combined with Monte Carlo simulation with the running time of $O(\frac{k^3mn\ln n}{δ^2})$, where $n$ and $m$ are the number of users and edges, respectively. Unfortunately, the Monte-Carlo-simulation-based methods are extremely time consuming and the existing algorithms either trade performance guarantees for practical efficiency or vice versa. In this paper, we present a randomized algorithm which runs in $O(\frac{km\ln n}{δ^2})$ expected time and provides a $(1-1/e-δ)$-approximation with a high probability. The experimentally results on both the real-world and synthetic social networks have shown that the proposed randomized rumor blocking algorithm is much more efficient than the state-of-the-art method and it is able to find the seed nodes which are effective in limiting the spread of rumor.

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On Rivest-Vuillemin Conjecture for Fourteen Variables

A boolean function $f(x_1,...,x_n)$ is \textit{weakly symmetric} if it is invariant under a transitive permutation group on its variables. A boolean function $f(x_1,...,x_n)$ is \textit{elusive} if we have to check all $x_1$,..., $x_n$ to determine the output of $f(x_1,...,x_n)$ in the worst-case. It is conjectured that every nontrivial monotone weakly symmetric boolean function is elusive, which has been open for a long time. In this paper, we report that this conjecture is true for $n=14$.

cs.CC↗

Effector Detection in Social Networks

In a social network, influence diffusion is the process of spreading innovations from user to user. An activation state identifies who are the active users who have adopted the target innovation. Given an activation state of a certain diffusion, effector detection aims to reveal the active users who are able to best explain the observed state. In this paper, we tackle the effector detection problem from two perspectives. The first approach is based on the influence distance that measures the chance that an active user can activate its neighbors. For a certain pair of users, the shorter the influence distance, the higher probability that one can activate the other. Given an activation state, the effectors are expected to have short influence distance to active users while long to inactive users. By this idea, we propose the influence-distance-based effector detection problem and provide a 3-approximation. Second, we address the effector detection problem by the maximum likelihood estimation (MLE) approach. We prove that the optimal MLE can be obtained in polynomial time for connected directed acyclic graphs. For general graphs, we first extract a directed acyclic subgraph that can well preserve the information in the original graph and then apply the MLE approach to the extracted subgraph to obtain the effectors. The effectiveness of our algorithms is experimentally verified via simulations on the real-world social network.

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Adaptive Influence Maximization in Dynamic Social Networks

For the purpose of propagating information and ideas through a social network, a seeding strategy aims to find a small set of seed users that are able to maximize the spread of the influence, which is termed as influence maximization problem. Despite a large number of works have studied this problem, the existing seeding strategies are limited to the static social networks. In fact, due to the high speed data transmission and the large population of participants, the diffusion processes in real-world social networks have many aspects of uncertainness. Unfortunately, as shown in the experiments, in such cases the state-of-art seeding strategies are pessimistic as they fails to trace the dynamic changes in a social network. In this paper, we study the strategies selecting seed users in an adaptive manner. We first formally model the Dynamic Independent Cascade model and introduce the concept of adaptive seeding strategy. Then based on the proposed model, we show that a simple greedy adaptive seeding strategy finds an effective solution with a provable performance guarantee. Besides the greedy algorithm an efficient heuristic algorithm is provided in order to meet practical requirements. Extensive experiments have been performed on both the real-world networks and synthetic power-law networks. The results herein demonstrate the superiority of the adaptive seeding strategies to other standard methods.

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