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Zhaocheng Du

Publications and source records attributed to Zhaocheng Du.

At least 19 recordsLinked to original sources

EvoThink: Evolving Thinking in Large Reasoning Models via Self-Pruning and Aha-Moment Preference Optimization

Large Reasoning Models (LRMs) often suffer from overthinking due to redundant verification steps. Existing approaches for mitigating overthinking, such as fast-slow thinking switching and reasoning trajectory compression, fail to make a fine-grained distinction between beneficial and redundant steps within the LRM's reasoning process, and may thus impair reasoning capability in their pursuit of efficiency. To simultaneously improve reasoning efficiency and capability, we propose EvoThink, a framework that reduces redundant verification and encourages the exploration of new reasoning paths. EvoThink comprises two key components: Self-Pruning Training (SPT), an unsupervised method that iteratively prunes redundant reasoning steps and self-trains on the concise trajectories; and Aha-Moment Preference Optimization (AMPO), which, inspired by genetic algorithms, identifies valuable failed reasoning attempts, synthesizes from-wrong-to-right aha-moment data, and optimizes the model to internalize this reasoning pattern. Extensive evaluations across mathematical reasoning and code generation benchmarks demonstrate that EvoThink not only substantially reduces inference-time token usage but also improves the reasoning capability of LRMs.

cs.AI↗

When Hard Negatives Hurt: Bridging the Generative-Discriminative Gap in Hard Negative Synthesis for Retrieval

Hard negative mining has become the dominant strategy for training retrievers, yet it faces intrinsic limitations: negatives are bounded by corpus availability, selected by retriever score rather than diagnostic value, and increasingly contaminated by false positives as the retriever improves. LLM-based synthesis offers a principled alternative, where negatives that are unconstrained, targeted, and free from false positive risk. But we show that naively incorporating generated negatives into contrastive learning often degrades retrieval performance. We identify and formalize the root cause as a generative-discriminative gap: LLM generation optimizes for fluent, plausible text, while contrastive learning demands strategic violations of relevance at the decision boundary. Our analysis reveals two compounding failure modes: discriminative-agnostic generation, where the LLM lacks an explicit model of query information needs and defaults to generic or topic-drifted text that provides no contrastive signal; and source-dependent shortcuts, where distributional artifacts enable the model to distinguish negatives by origin rather than relevance, causing gradient drift that actively corrupts optimization. To close this gap, we propose CausalNeg consisting of two main modules: (1) CoT-guided counterfactual perturbation for data construction: decomposes why a document satisfies a query into explicit information requirements, then surgically violates individual requirements to construct negatives with controlled, interpretable hardness. (2) Query-view entropy maximization during training: disperses generated negatives across the similarity spectrum, minimizing the mutual information between source identity and similarity scores to suppress shortcut exploitation. We make our code publicly available at https://github.com/mzhangzhicheng/CausalNeg.

cs.LG↗

BlossomRec: Block-level Fused Sparse Attention Mechanism for Sequential Recommendations

Transformer structures have been widely used in sequential recommender systems (SRS). However, as user interaction histories increase, computational time and memory requirements also grow. This is mainly caused by the standard attention mechanism. Although there exist many methods employing efficient attention and SSM-based models, these approaches struggle to effectively model long sequences and may exhibit unstable performance on short sequences. To address these challenges, we design a sparse attention mechanism, BlossomRec, which models both long-term and short-term user interests through attention computation to achieve stable performance across sequences of varying lengths. Specifically, we categorize user interests in recommendation systems into long-term and short-term interests, and compute them using two distinct sparse attention patterns, with the results combined through a learnable gated output. Theoretically, it significantly reduces the number of interactions participating in attention computation. Extensive experiments on four public datasets demonstrate that BlossomRec, when integrated with state-of-the-art Transformer-based models, achieves comparable or even superior performance while significantly reducing memory usage, providing strong evidence of BlossomRec's efficiency and effectiveness. The code is available at https://github.com/Applied-Machine-Learning-Lab/WWW2026_BlossomRec.

cs.IR↗

FollowTable: A Benchmark for Instruction-Following Table Retrieval

Table Retrieval (TR) has traditionally been formulated as an ad-hoc retrieval problem, where relevance is primarily determined by topical semantic similarity. With the growing adoption of LLM-based agentic systems, access to structured data is increasingly instruction-driven, where relevance is conditional on explicit content and schema constraints rather than topical similarity alone. We therefore formalize Instruction-Following Table Retrieval (IFTR), a new task that requires models to jointly satisfy topical relevance and fine-grained instruction constraints. We identify two core challenges in IFTR: (i) sensitivity to content scope, such as inclusion and exclusion constraints, and (ii) awareness of schema-grounded requirements, including column semantics and representation granularity--capabilities largely absent in existing retrievers. To support systematic evaluation, we introduce FollowTable, the first large-scale benchmark for IFTR, constructed via a taxonomy-driven annotation pipeline. We further propose a new metric, termed the Instruction Responsiveness Score, to evaluate whether retrieval rankings consistently adapt to user instructions relative to a topic-only baseline. Our results indicate that existing retrieval models struggle to follow fine-grained instructions over tabular data. In particular, they exhibit systematic biases toward surface-level semantic cues and remain limited in handling schema-grounded constraints, highlighting substantial room for future improvements.

cs.IR↗

ICG: Improving Cover Image Generation via MLLM-based Prompting and Personalized Preference Alignment

Recent advances in multimodal large language models (MLLMs) and diffusion models (DMs) have opened new possibilities for AI-generated content. Yet, personalized cover image generation remains underexplored, despite its critical role in boosting user engagement on digital platforms. We propose ICG, a novel framework that integrates MLLM-based prompting with personalized preference alignment to generate high-quality, contextually relevant covers. ICG extracts semantic features from item titles and reference images via meta tokens, refines them with user embeddings, and injects the resulting personalized context into the diffusion model. To address the lack of labeled supervision, we adopt a multi-reward learning strategy that combines public aesthetic and relevance rewards with a personalized preference model trained from user behavior. Unlike prior pipelines relying on handcrafted prompts and disjointed modules, ICG employs an adapter to bridge MLLMs and diffusion models for end-to-end training. Experiments demonstrate that ICG significantly improves image quality, semantic fidelity, and personalization, leading to stronger user appeal and offline recommendation accuracy in downstream tasks. As a plug-and-play adapter bridging MLLMs and diffusion models, ICG is compatible with common checkpoints and requires no ground-truth labels during optimization.

cs.CL↗

CollectiveKV: Decoupling and Sharing Collaborative Information in Sequential Recommendation

Sequential recommendation models are widely used in applications, yet they face stringent latency requirements. Mainstream models leverage the Transformer attention mechanism to improve performance, but its computational complexity grows with the sequence length, leading to a latency challenge for long sequences. Consequently, KV cache technology has recently been explored in sequential recommendation systems to reduce inference latency. However, KV cache introduces substantial storage overhead in sequential recommendation systems, which often have a large user base with potentially very long user history sequences. In this work, we observe that KV sequences across different users exhibit significant similarities, indicating the existence of collaborative signals in KV. Furthermore, we analyze the KV using singular value decomposition (SVD) and find that the information in KV can be divided into two parts: the majority of the information is shareable across users, while a small portion is user-specific. Motivated by this, we propose CollectiveKV, a cross-user KV sharing mechanism. It captures the information shared across users through a learnable global KV pool. During inference, each user retrieves high-dimensional shared KV from the pool and concatenates them with low-dimensional user-specific KV to obtain the final KV. Experiments on five sequential recommendation models and three datasets show that our method can compress the KV cache to only 0.8% of its original size, while maintaining or even enhancing model performance.

cs.AI↗

FairFS: Addressing Deep Feature Selection Biases for Recommender System

Large-scale online marketplaces and recommender systems serve as critical technological support for e-commerce development. In industrial recommender systems, features play vital roles as they carry information for downstream models. Accurate feature importance estimation is critical because it helps identify the most useful feature subsets from thousands of feature candidates for online services. Such selection enables improved online performance while reducing computational cost. To address feature selection problems in deep learning, trainable gate-based and sensitivity-based methods have been proposed and proven effective in industrial practice. However, through the analysis of real-world cases, we identified three bias issues that cause feature importance estimation to rely on partial model layers, samples, or gradients, ultimately leading to inaccurate importance estimation. We refer to these as layer bias, baseline bias, and approximation bias. To mitigate these issues, we propose FairFS, a fair and accurate feature selection algorithm. FairFS regularizes feature importance estimated across all nonlinear transformation layers to address layer bias. It also introduces a smooth baseline feature close to the classifier decision boundary and adopts an aggregated approximation method to alleviate baseline and approximation biases. Extensive experiments demonstrate that FairFS effectively mitigates these biases and achieves state-of-the-art feature selection performance.

cs.IR↗

MALLOC: Benchmarking the Memory-aware Long Sequence Compression for Large Sequential Recommendation

The scaling law, which indicates that model performance improves with increasing dataset and model capacity, has fueled a growing trend in expanding recommendation models in both industry and academia. However, the advent of large-scale recommenders also brings significantly higher computational costs, particularly under the long-sequence dependencies inherent in the user intent of recommendation systems. Current approaches often rely on pre-storing the intermediate states of the past behavior for each user, thereby reducing the quadratic re-computation cost for the following requests. Despite their effectiveness, these methods often treat memory merely as a medium for acceleration, without adequately considering the space overhead it introduces. This presents a critical challenge in real-world recommendation systems with billions of users, each of whom might initiate thousands of interactions and require massive memory for state storage. Fortunately, there have been several memory management strategies examined for compression in LLM, while most have not been evaluated on the recommendation task. To mitigate this gap, we introduce MALLOC, a comprehensive benchmark for memory-aware long sequence compression. MALLOC presents a comprehensive investigation and systematic classification of memory management techniques applicable to large sequential recommendations. These techniques are integrated into state-of-the-art recommenders, enabling a reproducible and accessible evaluation platform. Through extensive experiments across accuracy, efficiency, and complexity, we demonstrate the holistic reliability of MALLOC in advancing large-scale recommendation. Code is available at https://anonymous.4open.science/r/MALLOC.

cs.IR↗

Length-Adaptive Interest Network for Balancing Long and Short Sequence Modeling in CTR Prediction

User behavior sequences in modern recommendation systems exhibit significant length heterogeneity, ranging from sparse short-term interactions to rich long-term histories. While longer sequences provide more context, we observe that increasing the maximum input sequence length in existing CTR models paradoxically degrades performance for short-sequence users due to attention polarization and length imbalance in training data. To address this, we propose LAIN(Length-Adaptive Interest Network), a plug-and-play framework that explicitly incorporates sequence length as a conditioning signal to balance long- and short-sequence modeling. LAIN consists of three lightweight components: a Spectral Length Encoder that maps length into continuous representations, Length-Conditioned Prompting that injects global contextual cues into both long- and short-term behavior branches, and Length-Modulated Attention that adaptively adjusts attention sharpness based on sequence length. Extensive experiments on three real-world benchmarks across five strong CTR backbones show that LAIN consistently improves overall performance, achieving up to 1.15% AUC gain and 2.25% log loss reduction. Notably, our method significantly improves accuracy for short-sequence users without sacrificing longsequence effectiveness. Our work offers a general, efficient, and deployable solution to mitigate length-induced bias in sequential recommendation.

cs.AI↗

Evaluating Conversational Recommender Systems via Large Language Models: A User-Centric Framework

Conversational recommender systems (CRSs) integrate both recommendation and dialogue tasks, making their evaluation uniquely challenging. Existing approaches primarily assess CRS performance by separately evaluating item recommendation and dialogue management using rule-based metrics. However, these methods fail to capture the real human experience, and they cannot draw direct conclusions about the system's overall performance. As conversational recommender systems become increasingly vital in e-commerce, social media, and customer support, the ability to evaluate both recommendation accuracy and dialogue management quality using a single metric, thereby authentically reflecting user experience, has become the principal challenge impeding progress in this field. In this work, we propose a user-centric evaluation framework based on large language models (LLMs) for CRSs, namely Conversational Recommendation Evaluator (CoRE). CoRE consists of two main components: (1) LLM-As-Evaluator. Firstly, we comprehensively summarize 12 key factors influencing user experience in CRSs and directly leverage LLM as an evaluator to assign a score to each factor. (2) Multi-Agent Debater. Secondly, we design a multi-agent debate framework with four distinct roles (common user, domain expert, linguist, and HCI expert) to discuss and synthesize the 12 evaluation factors into a unified overall performance score. Furthermore, we apply the proposed framework to evaluate four CRSs on two benchmark datasets. The experimental results show that CoRE aligns well with human evaluation in most of the 12 factors and the overall assessment. Especially, CoRE's overall evaluation scores demonstrate significantly better alignment with human feedback compared to existing rule-based metrics.

cs.IR↗

No One Left Behind: How to Exploit the Incomplete and Skewed Multi-Label Data for Conversion Rate Prediction

In most real-world online advertising systems, advertisers typically have diverse customer acquisition goals. A common solution is to use multi-task learning (MTL) to train a unified model on post-click data to estimate the conversion rate (CVR) for these diverse targets. In practice, CVR prediction often encounters missing conversion data as many advertisers submit only a subset of user conversion actions due to privacy or other constraints, making the labels of multi-task data incomplete. If the model is trained on all available samples where advertisers submit user conversion actions, it may struggle when deployed to serve a subset of advertisers targeting specific conversion actions, as the training and deployment data distributions are mismatched. While considerable MTL efforts have been made, a long-standing challenge is how to effectively train a unified model with the incomplete and skewed multi-label data. In this paper, we propose a fine-grained Knowledge transfer framework for Asymmetric Multi-Label data (KAML). We introduce an attribution-driven masking strategy (ADM) to better utilize data with asymmetric multi-label data in training. However, the more relaxed masking in ADM is a double-edged sword: it provides additional training signals but also introduces noise due to skewed data. To address this, we propose a hierarchical knowledge extraction mechanism (HKE) to model the sample discrepancy within the target task tower. Finally, to maximize the utility of unlabeled samples, we incorporate ranking loss strategy to further enhance our model. The effectiveness of KAML has been demonstrated through comprehensive evaluations on offline industry datasets and online A/B tests, which show significant performance improvements over existing MTL baselines.

cs.LG↗

Bridging Relevance and Reasoning: Rationale Distillation in Retrieval-Augmented Generation

The reranker and generator are two critical components in the Retrieval-Augmented Generation (i.e., RAG) pipeline, responsible for ranking relevant documents and generating responses. However, due to differences in pre-training data and objectives, there is an inevitable gap between the documents ranked as relevant by the reranker and those required by the generator to support answering the query. To address this gap, we propose RADIO, a novel and practical preference alignment framework with RAtionale DIstillatiOn. Specifically, we first propose a rationale extraction method that leverages the reasoning capabilities of Large Language Models (LLMs) to extract the rationales necessary for answering the query. Subsequently, a rationale-based alignment process is designed to rerank the documents based on the extracted rationales, and fine-tune the reranker to align the preferences. We conduct extensive experiments on two tasks across three datasets to demonstrate the effectiveness of our approach compared to baseline methods. Our code is released online to ease reproduction.

cs.CL↗

LSRP: A Leader-Subordinate Retrieval Framework for Privacy-Preserving Cloud-Device Collaboration

Cloud-device collaboration leverages on-cloud Large Language Models (LLMs) for handling public user queries and on-device Small Language Models (SLMs) for processing private user data, collectively forming a powerful and privacy-preserving solution. However, existing approaches often fail to fully leverage the scalable problem-solving capabilities of on-cloud LLMs while underutilizing the advantage of on-device SLMs in accessing and processing personalized data. This leads to two interconnected issues: 1) Limited utilization of the problem-solving capabilities of on-cloud LLMs, which fail to align with personalized user-task needs, and 2) Inadequate integration of user data into on-device SLM responses, resulting in mismatches in contextual user information. In this paper, we propose a Leader-Subordinate Retrieval framework for Privacy-preserving cloud-device collaboration (LSRP), a novel solution that bridges these gaps by: 1) enhancing on-cloud LLM guidance to on-device SLM through a dynamic selection of task-specific leader strategies named as user-to-user retrieval-augmented generation (U-U-RAG), and 2) integrating the data advantages of on-device SLMs through small model feedback Direct Preference Optimization (SMFB-DPO) for aligning the on-cloud LLM with the on-device SLM. Experiments on two datasets demonstrate that LSRP consistently outperforms state-of-the-art baselines, significantly improving question-answer relevance and personalization, while preserving user privacy through efficient on-device retrieval. Our code is available at: https://github.com/Applied-Machine-Learning-Lab/LSRP.

cs.IR↗

Process vs. Outcome Reward: Which is Better for Agentic RAG Reinforcement Learning

Retrieval-augmented generation (RAG) enhances the text generation capabilities of large language models (LLMs) by integrating external knowledge and up-to-date information. However, traditional RAG systems are limited by static workflows and lack the adaptability required for multistep reasoning and complex task management. To address these limitations, agentic RAG systems (e.g., DeepResearch) have been proposed, enabling dynamic retrieval strategies, iterative context refinement, and adaptive workflows for handling complex search queries beyond the capabilities of conventional RAG. Recent advances, such as Search-R1, have demonstrated promising gains using outcome-based reinforcement learning, where the correctness of the final answer serves as the reward signal. Nevertheless, such outcome-supervised agentic RAG methods face challenges including low exploration efficiency, gradient conflict, and sparse reward signals. To overcome these challenges, we propose to utilize fine-grained, process-level rewards to improve training stability, reduce computational costs, and enhance efficiency. Specifically, we introduce a novel method ReasonRAG that automatically constructs RAG-ProGuide, a high-quality dataset providing process-level rewards for (i) query generation, (ii) evidence extraction, and (iii) answer generation, thereby enhancing model inherent capabilities via process-supervised reinforcement learning. With the process-level policy optimization, the proposed framework empowers LLMs to autonomously invoke search, generate queries, extract relevant evidence, and produce final answers. Compared to existing approaches such as Search-R1 and traditional RAG systems, ReasonRAG, leveraging RAG-ProGuide, achieves superior performance on five benchmark datasets using only 5k training instances, significantly fewer than the 90k training instances required by Search-R1.

cs.IR↗

Prompt Tuning as User Inherent Profile Inference Machine

Large Language Models (LLMs) have exhibited significant promise in recommender systems by empowering user profiles with their extensive world knowledge and superior reasoning capabilities. However, LLMs face challenges like unstable instruction compliance, modality gaps, and high inference latency, leading to textual noise and limiting their effectiveness in recommender systems. To address these challenges, we propose UserIP-Tuning, which uses prompt-tuning to infer user profiles. It integrates the causal relationship between user profiles and behavior sequences into LLMs' prompts. It employs Expectation Maximization (EM) to infer the embedded latent profile, minimizing textual noise by fixing the prompt template. Furthermore, a profile quantization codebook bridges the modality gap by categorizing profile embeddings into collaborative IDs pre-stored for online deployment. This improves time efficiency and reduces memory usage. Experiments show that UserIP-Tuning outperforms state-of-the-art recommendation algorithms. An industry application confirms its effectiveness, robustness, and transferability. The presented solution has been deployed in Huawei AppGallery's Explore page since May 2025, serving 2 million daily active users, delivering significant improvements in real-world recommendation scenarios. The code is publicly available for replication at https://github.com/Applied-Machine-Learning-Lab/UserIP-Tuning.

cs.IR↗

CHORD: Customizing Hybrid-precision On-device Model for Sequential Recommendation with Device-cloud Collaboration

With the advancement of mobile device capabilities, deploying reranking models directly on devices has become feasible, enabling real-time contextual recommendations. When migrating models from cloud to devices, resource heterogeneity inevitably necessitates model compression. Recent quantization methods show promise for efficient deployment, yet they overlook device-specific user interests, resulting in compromised recommendation accuracy. While on-device finetuning captures personalized user preference, it imposes additional computational burden through local retraining. To address these challenges, we propose a framework for \underline{\textbf{C}}ustomizing \underline{\textbf{H}}ybrid-precision \underline{\textbf{O}}n-device model for sequential \underline{\textbf{R}}ecommendation with \underline{\textbf{D}}evice-cloud collaboration (\textbf{CHORD}), leveraging channel-wise mixed-precision quantization to simultaneously achieve personalization and resource-adaptive deployment. CHORD distributes randomly initialized models across heterogeneous devices and identifies user-specific critical parameters through auxiliary hypernetwork modules on the cloud. Our parameter sensitivity analysis operates across multiple granularities (layer, filter, and element levels), enabling precise mapping from user profiles to quantization strategy. Through on-device mixed-precision quantization, CHORD delivers dynamic model adaptation and accelerated inference without backpropagation, eliminating costly retraining cycles. We minimize communication overhead by encoding quantization strategies using only 2 bits per channel instead of 32-bit weights. Experiments on three real-world datasets with two popular backbones (SASRec and Caser) demonstrate the accuracy, efficiency, and adaptivity of CHORD.

cs.LG↗

SELF: Surrogate-light Feature Selection with Large Language Models in Deep Recommender Systems

Feature selection is crucial in recommender systems for improving model efficiency and predictive performance. Conventional approaches typically employ surrogate models-such as decision trees or neural networks-to estimate feature importance. However, their effectiveness is inherently constrained, as these models may struggle under suboptimal training conditions, including feature collinearity, high-dimensional sparsity, and insufficient data. In this paper, we propose SELF, an SurrogatE-Light Feature selection method for deep recommender systems. SELF integrates semantic reasoning from Large Language Models (LLMs) with task-specific learning from surrogate models. Specifically, LLMs first produce a semantically informed ranking of feature importance, which is subsequently refined by a surrogate model, effectively integrating general world knowledge with task-specific learning. Comprehensive experiments on three public datasets from real-world recommender platforms validate the effectiveness of SELF.

cs.IR↗

Learning Multi-Aspect Item Palette: A Semantic Tokenization Framework for Generative Recommendation

Traditional recommendation models often rely on unique item identifiers (IDs) to distinguish between items, which can hinder their ability to effectively leverage item content information and generalize to long-tailed or cold-start items. Recently, semantic tokenization has been proposed as a promising solution that aims to tokenize each item's semantic representation into a sequence of discrete tokens. These semantic tokens have become fundamental in training generative recommendation models. However, existing methods typically rely on RQ-VAE, a residual vector quantizer, for semantic tokenization. This reliance introduces several key limitations, including challenges in embedding extraction, hierarchical coarse-to-fine quantization, and training stability. To address these issues, we introduce LAMIA, a novel approach for multi-aspect semantic tokenization. Unlike RQ-VAE, which uses a single embedding, LAMIA learns an ``item palette''--a collection of independent and semantically parallel embeddings that capture multiple aspects of items. Additionally, LAMIA enhances the semantic encoders through domain-specific tuning using text-based reconstruction tasks, resulting in more representative item palette embeddings. We have conducted extensive experiments to validate the effectiveness of the LAMIA framework across various recommendation tasks and datasets. Our results demonstrate significant improvements in recommendation accuracy over existing methods. To facilitate reproducible research, we will release the source code, data, and configurations.

cs.IR↗