arXiv subjects

Zhiyuan Jerry Lin

Publications and source records attributed to Zhiyuan Jerry Lin.

8 recordsLinked to original sources

arXiv2026

Offline-to-Online Creative Optimization with Generative Models and Adaptive Testing

Ad creative optimization is increasingly constrained by evaluation rather than generation. Generative models can produce many plausible creatives, but reliable evaluation requires online experiments, in which only a limited slate can be tested. We study how to use data from historical A/B tests to generate and select the candidates in that slate. We developed and deployed a performance-driven offline-to-online workflow that guides creative generation with a predictive model as an inference-time critic. In the offline phase, we use a predictive model trained on historical experiments to rank and refine variants created by a generative model. A final test slate is then deployed in an online adaptive experiment. In a 50-arm field experiment, we found that the best creative generated with this method yielded 45.1% higher engagement than the best human-authored creative. Two additional experiments showed the same upper-tail pattern, with lifts of 46.7% and 36.2%. We found that despite the predictive model being too noisy to directly identify the best creative offline, it effectively guides the generative model toward creating strong candidates that can be efficiently evaluated in an adaptive experiment. The results suggest a design principle for creative optimization with generative models: use predictive models to guide generation of a slate to test, judge the slate by whether it contains high-performing candidates at a feasible test size, and use adaptive experiments to select among candidates while limiting traffic lost to weak arms.

cs.AI↗

arXiv2026

Embedding by Elicitation: Dynamic Representations for Bayesian Optimization of System Prompts

System prompts are a central control mechanism in modern AI systems, shaping behavior across conversations, tasks, and user populations. Yet they are difficult to tune when feedback is available only as aggregate metrics rather than per-example labels, failures, or critiques. We study this aggregate feedback setting as sample-constrained black-box optimization over discrete, variable-length text. We introduce ReElicit, a Bayesian optimization framework based on \emph{embedding by elicitation}. Given a task description, previously evaluated prompts, and scalar scores, an LLM elicits a compact, interpretable feature space and maps prompts into it. Leveraging a probabilistic Gaussian process surrogate, an acquisition function then selects target feature vectors, which the LLM realizes and refines into deployable system prompts. Re-eliciting the feature space as new evaluations arrive lets the representation adapt to the observed prompt-score history. We evaluate the setting using offline benchmark accuracy as a controlled aggregate proxy: the optimizer observes one scalar score per prompt and no per-example labels, errors, or critiques. Across ten system prompt optimization tasks with a 30 total evaluation budget, ReElicit achieves the strongest aggregate performance profile among representative aggregate-only prompt-optimization baselines. These results suggest that LLMs can serve as adaptive semantic representation builders, not only prompt generators, for Bayesian optimization over natural-language artifacts.

cs.AI↗

arXiv2026

LILO: Bayesian Optimization with Natural Language Feedback

Many real-world optimization problems are guided by complex, subjective preferences that are difficult to express as explicit closed-form objectives. In response, we introduce Language-in-the-Loop Optimization (LILO), a Bayesian optimization (BO) framework that employs a large language model (LLM) to translate free-form natural language feedback and prior knowledge from a decision maker into structured preference signals, going beyond the restrictive scalar or pairwise feedback formats typically assumed in preferential BO. The LLM-derived preferences are integrated by a Gaussian process proxy model, enabling principled acquisition-driven exploration with calibrated uncertainty. By placing the LLM in a supporting role rather than as the optimizer itself, LILO preserves the sample efficiency and stability of BO while providing a flexible and expressive feedback interface. Across synthetic and real-world benchmarks, LILO consistently outperforms both conventional preference-based BO methods and LLM-only optimizers, with particularly strong gains in feedback-limited regimes.

cs.LG↗

arXiv2024

Robust Predictions with Ambiguous Time Delays: A Bootstrap Strategy

In contemporary data-driven environments, the generation and processing of multivariate time series data is an omnipresent challenge, often complicated by time delays between different time series. These delays, originating from a multitude of sources like varying data transmission dynamics, sensor interferences, and environmental changes, introduce significant complexities. Traditional Time Delay Estimation methods, which typically assume a fixed constant time delay, may not fully capture these variabilities, compromising the precision of predictive models in diverse settings. To address this issue, we introduce the Time Series Model Bootstrap (TSMB), a versatile framework designed to handle potentially varying or even nondeterministic time delays in time series modeling. Contrary to traditional approaches that hinge on the assumption of a single, consistent time delay, TSMB adopts a nonparametric stance, acknowledging and incorporating time delay uncertainties. TSMB significantly bolsters the performance of models that are trained and make predictions using this framework, making it highly suitable for a wide range of dynamic and interconnected data environments.

cs.LG↗

arXiv2024

Joint Composite Latent Space Bayesian Optimization

Bayesian Optimization (BO) is a technique for sample-efficient black-box optimization that employs probabilistic models to identify promising input locations for evaluation. When dealing with composite-structured functions, such as f=g o h, evaluating a specific location x yields observations of both the final outcome f(x) = g(h(x)) as well as the intermediate output(s) h(x). Previous research has shown that integrating information from these intermediate outputs can enhance BO performance substantially. However, existing methods struggle if the outputs h(x) are high-dimensional. Many relevant problems fall into this setting, including in the context of generative AI, molecular design, or robotics. To effectively tackle these challenges, we introduce Joint Composite Latent Space Bayesian Optimization (JoCo), a novel framework that jointly trains neural network encoders and probabilistic models to adaptively compress high-dimensional input and output spaces into manageable latent representations. This enables viable BO on these compressed representations, allowing JoCo to outperform other state-of-the-art methods in high-dimensional BO on a wide variety of simulated and real-world problems.

cs.LG↗

arXiv2023

qEUBO: A Decision-Theoretic Acquisition Function for Preferential Bayesian Optimization

Preferential Bayesian optimization (PBO) is a framework for optimizing a decision maker's latent utility function using preference feedback. This work introduces the expected utility of the best option (qEUBO) as a novel acquisition function for PBO. When the decision maker's responses are noise-free, we show that qEUBO is one-step Bayes optimal and thus equivalent to the popular knowledge gradient acquisition function. We also show that qEUBO enjoys an additive constant approximation guarantee to the one-step Bayes-optimal policy when the decision maker's responses are corrupted by noise. We provide an extensive evaluation of qEUBO and demonstrate that it outperforms the state-of-the-art acquisition functions for PBO across many settings. Finally, we show that, under sufficient regularity conditions, qEUBO's Bayesian simple regret converges to zero at a rate $o(1/n)$ as the number of queries, $n$, goes to infinity. In contrast, we show that simple regret under qEI, a popular acquisition function for standard BO often used for PBO, can fail to converge to zero. Enjoying superior performance, simple computation, and a grounded decision-theoretic justification, qEUBO is a promising acquisition function for PBO.

cs.LG↗

arXiv2022

Preference Exploration for Efficient Bayesian Optimization with Multiple Outcomes

We consider Bayesian optimization of expensive-to-evaluate experiments that generate vector-valued outcomes over which a decision-maker (DM) has preferences. These preferences are encoded by a utility function that is not known in closed form but can be estimated by asking the DM to express preferences over pairs of outcome vectors. To address this problem, we develop Bayesian optimization with preference exploration, a novel framework that alternates between interactive real-time preference learning with the DM via pairwise comparisons between outcomes, and Bayesian optimization with a learned compositional model of DM utility and outcomes. Within this framework, we propose preference exploration strategies specifically designed for this task, and demonstrate their performance via extensive simulation studies.

cs.LG↗

arXiv2021

Probability Paths and the Structure of Predictions over Time

In settings ranging from weather forecasts to political prognostications to financial projections, probability estimates of future binary outcomes often evolve over time. For example, the estimated likelihood of rain on a specific day changes by the hour as new information becomes available. Given a collection of such probability paths, we introduce a Bayesian framework -- which we call the Gaussian latent information martingale, or GLIM -- for modeling the structure of dynamic predictions over time. Suppose, for example, that the likelihood of rain in a week is 50 %, and consider two hypothetical scenarios. In the first, one expects the forecast to be equally likely to become either 25 % or 75 % tomorrow; in the second, one expects the forecast to stay constant for the next several days. A time-sensitive decision-maker might select a course of action immediately in the latter scenario, but may postpone their decision in the former, knowing that new information is imminent. We model these trajectories by assuming predictions update according to a latent process of information flow, which is inferred from historical data. In contrast to general methods for time series analysis, this approach preserves important properties of probability paths such as the martingale structure and appropriate amount of volatility and better quantifies future uncertainties around probability paths. We show that GLIM outperforms three popular baseline methods, producing better estimated posterior probability path distributions measured by three different metrics. By elucidating the dynamic structure of predictions over time, we hope to help individuals make more informed choices.

cs.LG↗