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arXiv · 2009.09073

Running the COVID-19 marathon: the behavioral adaptations in mobility and facemask over 27 weeks of pandemic in Seoul, South Korea

Jungwoo Cho·Yuyol Shin·Seyun Kim·Namwoo Kim·Soohwan Oh·Haechan Cho·Yoonjin Yoon
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Abstract

Battle with COVID-19 turned out to be a marathon, not a sprint, and behavioral adjustments have been unavoidable to stay viable. In this paper, we employ a data-centric approach to investigate individual mobility adaptations and mask-wearing in Seoul, South Korea. We first identify six epidemic phases and two waves based on COVID-19 case count and its geospatial dispersion. The phase-specific linear models reveal the strong, self-driven mobility reductions in the first escalation and peak with a common focus on public transit use and less-essential weekend/afternoon trips. However, comparable reduction was not present in the second wave, as the shifted focus from mobility to mask-wearing was evident. Although no lockdowns and gentle nudge to wear mask seemed counter-intuitive, simple and persistent communication on personal safety has been effective and sustainable to induce cooperative behavioral adaptations. Our phase-specific analyses and interpretation highlight the importance of targeted response consistent with the fluctuating epidemic risk.

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Jungwoo Cho, Yuyol Shin, Seyun Kim, Namwoo Kim, Soohwan Oh, Haechan Cho, Yoonjin Yoon. 2020-09-09. Running the COVID-19 marathon: the behavioral adaptations in mobility and facemask over 27 weeks of pandemic in Seoul, South Korea. https://arxiv.org/abs/2009.09073

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