arXiv · 2609.36688
GRP v0.1 Technical Report
Abstract
Industrial recommendation systems rely on multi-stage cascades whose retrieval, ranking, and serving components are difficult to replace jointly. We present GRP, a generative recommendation framework that combines retrieval, ranking, and reward modeling in a single encoder-decoder model, and evaluate a progressive path toward end-to-end recommendation. The model generates multimodal Semantic IDs and scores candidates with a jointly trained ranking module. The frozen ranking module then supplies rewards for reinforcement-learning post-training. We introduce mGRPO, which adds a reference-anchored margin to reward optimization to preserve the likelihood of logged targets. Offline experiments examine history encoding, model capacity allocation, event selection, tokenization, and reward discrimination. Serving optimizations reduce end-to-end retrieval latency by 69%. Online experiments evaluate the model as a retrieval source, with early-ranking bypass, and with replacement of weaker sources. In a retrieval-only comparison, view time increases by 0.46% and shares by 0.77% relative to production. A separate comparison combining bypass and source replacement yields increases of 0.82% in view time and 2.56% in shares, with neutral platform-level guardrails. These results support progressive deployment while identifying remaining gaps in ranking quality and performance across recommendation metrics.
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Wenfeng Zhuo, Vincent Xue, Charles Wei, Cong Ni, Ruiming Lu, Jiwen Ren, Mo Li, Peng Yang, Xufei Wang, Dongheng Li, Jiacong He, Yi Song, Yufei Fan, Mikhail Obukhov, Yiwen Chen, Yvette Liu, Yin Ye, Chengjie Wu, Mingtao Zhang, Jinchao Ye, Lili Zhang, Chunhui Zhu. 2026-09-29. GRP v0.1 Technical Report. https://arxiv.org/abs/2609.36688
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